TL;DR - Top 10 Best Outbound Sales Agencies In Australia
  • 1. Best for intent-triggered B2B outbound: SalesCaptain
  • 2. Best for SME lead generation: 80/20 Digital
  • 3. Best for HubSpot and paid ads: Search & Be Found
  • 4. Best for sales enablement: RedPandas Digital
  • 5. Best for B2B tech and channel: Filament
  • 6. Best for boutique lead generation: Nimbl
  • 7. Best for sales-aligned marketing: Monique Lam Group
  • 8. Best for RevOps and CRM: Kongo Industries
  • 9. Best for full-service digital: ALYKA
  • 10. Best for performance marketing: SOUP Agency

Outbound sales agencies in Australia are hard to find in the strict sense. Nine of the ten names here are digital marketing agencies, HubSpot partners or RevOps advisors rather than cold outreach specialists.

That is the honest reading of this market. Australian B2B leans on inbound, referral and HubSpot-centred marketing, so dedicated SDR shops are thinner on the ground than in the US or UK.

I judged them on what they genuinely contribute to outbound, CRM depth, and how honestly they report. One is a certified Forge Expert and takes the top slot.

Coverage is better spread than most markets, with Sydney, Melbourne and Perth all represented. For nearby views, I have breakdowns of agencies in Sydney and agencies in New Zealand.


How I Evaluated These Australian Outbound Sales Agencies

  • What they actually do. Only one name here runs cold outreach as its trade. The rest support it.
  • CRM depth. Four are HubSpot-centred, which matters if you already run that platform.
  • Deliverability. Warmup and inbox monitoring before volume. Weak cold email deliverability wastes good targeting.
  • Reporting. Pipeline and closed revenue rather than traffic or rankings.
  • Terms. Contract length, notice period and whether pricing is retainer or per meeting.

#1

SalesCaptain - Best For Intent-Triggered B2B Outbound | Forge Expert Certified

📍 London & US Intent Signals GTM Strategy B2B SaaS
Forge Expert Certified Badge

SalesCaptain is an outbound marketing and go-to-market agency built specifically for B2B companies that want to reach buyers at the right moment. Their innovation lies in using data to trigger outreach when real buyer signals appear, not from static lists.

Their system runs three simultaneous layers: AI-insight campaigns that target accounts not yet problem or solution aware; intent-signal campaigns that engage prospects already showing demand signals like hiring activity or funding rounds; and inbound reactivation campaigns that convert accounts already familiar with your brand but not yet sold.

What separates SalesCaptain from other outbound sales agencies is how they align messaging, timing, and offer to where each prospect sits in their buying journey. They also build market-specific offers that differentiate you from competitors, then run outbound like performance marketing: test fast, scale what works, cut what doesn't.

The result is consistent pipeline generation regardless of TAM size or market saturation. SalesCaptain performs best in environments where innovation matters, which is why B2B SaaS companies are typically the strongest fit.

Clutch ranks them the number one B2B outbound and GTM agency. They are the only dedicated cold outbound specialist on this list, which tells you something about the Australian market, where the others contribute to outbound rather than running it. Their targeting leans on B2B intent data rather than static lists.

Best for: B2B SaaS teams wanting outreach triggered by real buying signals, not static lists.
SalesCaptain homepage screenshot
SalesCaptain - Homepage
#2

80/20 Digital - Best For SME Lead Generation

📍 Melbourne, Australia Lead Generation Paid Media CRM Optimisation

80/20 Digital is a Melbourne digital marketing agency with a genuine lead generation focus. Melbourne is the second commercial centre after Sydney.

Brand strategy and UX-first website design sit alongside paid media, SEO and email marketing. CRM optimisation ties the pieces together. Few Australian agencies name CRM work explicitly.

The target client is small, local and mid-market businesses wanting lead generation without hiring in-house. That is a clear and honest positioning. Nobody is pretending to be an enterprise SDR shop.

Their approach is strategy-first and data-driven rather than channel-first. Long-term sales growth is the framing rather than campaign bursts. Strategy-first usually means slower starts and steadier results.

If cold outreach specifically is the gap, my guide to B2B lead generation covers what they will not do for you. Demand and prospecting are different budgets.

Best for: Australian SMEs wanting demand built before they attempt cold outreach.
80/20 Digital homepage screenshot
80/20 Digital - Homepage
#3

Search & Be Found - Best For HubSpot And Paid Ads

📍 Sydney, Australia HubSpot Paid Ads Training

Search & Be Found is a Sydney HubSpot and paid ads specialist focused on practical lead generation. HubSpot certification is the defining credential here.

Getting more from an existing CRM investment is the angle rather than replacing it. Strategy, implementation and internal training all feature. That is a fuller remit than most partners offer.

That training element is the part worth paying for. Agencies willing to upskill your team are rarer than they should be. Skills stay with your team after the contract ends.

The work runs from attracting visitors through to supporting sales opportunities. Qualified meetings are the stated outcome. Paid ads feed the top of that funnel.

Their HubSpot work overlaps with the GTM tools a modern revenue team already runs. Price that overlap before signing. Paying twice for the same platform is common.

Best for: HubSpot users who want more from the platform and their own team trained.
Search & Be Found homepage screenshot
Search & Be Found - Homepage
#4

RedPandas Digital - Best For Sales Enablement

📍 Sydney, Australia Sales Enablement HubSpot APAC Reach

RedPandas is a Sydney digital marketing and sales enablement agency built to help both functions generate leads. Sales enablement is stated rather than implied.

HubSpot expertise, website work and ongoing support retainers make up the offer. Sales performance rather than marketing output is the framing. Retainers cover ongoing support rather than projects.

Their APAC reach gives regional context beyond Australia alone. For companies selling into Asia that matters more than a Sydney address. Regional context is hard to buy from a purely local agency.

Booked meetings appear in their own language, which is closer to sales than most agencies here get. Enablement is the honest description though. They improve your process rather than replacing your reps.

Settle the outbound sales strategy first. Enablement improves execution rather than replacing the plan. A weak plan gets executed more efficiently, which helps nobody.

Best for: Companies whose marketing and sales teams need connecting before scaling outbound.
RedPandas Digital homepage screenshot
RedPandas Digital - Homepage
#5

Filament - Best For B2B Tech And Channel

📍 Sydney, Australia B2B Tech Channel Programs Partner Enablement

Filament is a Sydney B2B tech marketing agency specialising in technology companies and vendor channel programmes. Vertical focus is genuinely narrow here.

Partner enablement, channel acquisition and conversion-focused creative are the three pillars. Channel work is genuinely rare on a list like this. Most agencies never touch reseller programmes.

That suits complex B2B sales motions where a reseller opens the door rather than a sequence. One partner can beat a thousand cold emails. Channel deals also compound over years rather than quarters.

They also support businesses entering new markets or expanding reach. Measurable impact is the stated priority. Market entry support extends the remit beyond Australia.

Choosing between direct and channel routes matters. My breakdown of GTM channels covers how those trade off. Direct and channel need different budgets and patience.

Best for: Technology vendors selling through resellers rather than direct to end users.
Filament homepage screenshot
Filament - Homepage
#6

Nimbl - Best For Boutique Lead Generation

📍 Melbourne, Australia SEO Marketing Automation Boutique

Nimbl is a Melbourne boutique digital agency focused on tailored SEO, marketing automation and lead generation. Boutique means small by choice rather than by circumstance.

Their homepage is refreshingly plain about the goal, which is more leads, more calls and more customers. No jargon layer sits on top. That clarity is worth something in this category.

A tight-knit team means senior attention rather than a junior account manager. That is the usual boutique trade-off in your favour. Capacity is the corresponding limitation to check.

Qualified traffic and conversion rates are the metrics they work to. Continual refinement is the stated method. Iteration beats a single big launch.

My roundup of AI prospecting tools covers the outbound half they do not handle. Sequences still need someone to send them.

Best for: Smaller Australian businesses that want senior attention on demand generation.
Nimbl homepage screenshot
Nimbl - Homepage
#7

Monique Lam Group - Best For Sales-Aligned Marketing

📍 Sydney & Kelowna, BC Tech Companies Strategy Cross-Border

Monique Lam Group operates from Sydney with a second presence in Kelowna, British Columbia. Two hemispheres from one small team is unusual.

The team positions as sales-aligned and works closely with technology companies. Strategic execution rather than campaign delivery is the framing. Sales-aligned is a claim worth testing on references.

That Canadian footprint is unusual and practically useful. Australian companies selling into North America get overlapping coverage from one supplier. Time zones are handled internally rather than by you.

Brand value, tailored solutions and business objectives are the recurring themes. Revenue growth is what they measure against. Business objectives lead the conversation rather than tactics.

For the outbound execution layer, read my AI SDR vs agency comparison before adding another retainer. Strategy and execution price very differently.

Best for: Australian tech companies also selling into North American markets.
Monique Lam Group homepage screenshot
Monique Lam Group - Homepage
#8

Kongo Industries - Best For RevOps And CRM

📍 Melbourne, Australia RevOps CRM Advisory Integrations

Kongo Industries is a Melbourne CRM advisory and revenue operations partner. RevOps as a named service is rare in this market.

Marketing automation, sales enablement and helpdesk operations all sit in scope. Integrations are treated as a first-class service. Helpdesk operations sitting alongside sales is unusual.

Pipeline visibility and sales team alignment are what they actually fix. That is upstream of outreach rather than part of it. Fixing visibility first makes every later campaign measurable.

High-quality leads and revenue performance are the stated outcomes. A strong Australian footprint backs the Melbourne headquarters. National reach matters in a country this size.

Their integration work amounts to data enrichment and process design rather than campaign delivery. Plumbing outlasts any single campaign.

Best for: Teams whose pipeline is invisible because CRM and integrations are unfinished.
Kongo Industries homepage screenshot
Kongo Industries - Homepage
#9

ALYKA - Best For Full-Service Digital

📍 Perth, Australia Web & SEO Google Ads HubSpot

ALYKA is a Perth full-service digital agency covering web development, SEO, Google Ads and HubSpot support. Full-service means genuinely broad rather than deep.

Being Perth-based matters, since Western Australia gets overlooked by Sydney and Melbourne agencies. Local presence is a genuine advantage there. Perth sits three hours behind the east coast.

Accessible web design and data-led growth are the emphases. Sales and support phone lines are listed openly on the site. Published phone numbers are a small but real trust signal.

Stronger online conversion is the goal rather than cold pipeline. Treat them as the demand side of your funnel. Cold pipeline is not what they sell.

My roundup of multichannel outreach tools covers the outreach half you would run yourself. Owning the sending keeps the data in one place.

Best for: Western Australian businesses wanting a local full-service digital partner.
ALYKA homepage screenshot
ALYKA - Homepage
#10

SOUP Agency - Best For Performance Marketing

📍 Sydney, Australia Digital Strategy Email Campaigns Senior-Led

SOUP Agency is a Sydney independent digital agency with a senior-led team. Independence is stated as a positioning choice.

Digital strategy, SEO, social and email marketing make up the services. People, process and product is how they describe the approach. Process discipline shows in how they scope work.

Independence and senior staffing are the two things worth paying for here. Neither is common in agencies of this size. Senior attention is the thing you are buying.

Campaign optimisation and measurable outcomes get particular emphasis. Email campaigns are the closest thing to outbound they offer. Treat that as nurture rather than prospecting.

Their email discipline avoids the common cold outreach mistakes that come from treating volume as a strategy. Relevance beats reach in a market this small.

Best for: Sydney teams wanting senior performance marketing rather than cold prospecting.
SOUP Agency homepage screenshot
SOUP Agency - Homepage

Salesforge: Run Your Own Outbound Without Hiring An Agency

If nine of ten agencies in your market support outbound rather than run it, the gap is worth naming. Someone still has to send the sequences.

The Forge stack covers exactly that gap, for a fraction of one monthly retainer.

  • Multichannel outreach tools - email and LinkedIn sequences from a single platform, with unlimited mailboxes and unlimited LinkedIn senders.
  • Agent Frank (AI SDR) - a fully autonomous AI sales development representative that prospects, writes, sends, and books meetings without human intervention. Runs in Auto-Pilot or Co-Pilot mode.
  • Leadsforge - a lead search engine with 500M+ contacts. Describe your ideal customer and it returns verified emails, LinkedIn profiles, and phone numbers. Waterfall enrichment means higher data accuracy than single-source providers.
  • Warmforge - proprietary premium email warmup and deliverability monitoring. Tracks heat scores, inbox placement rates, and SPF/DKIM/DMARC health across all mailboxes.
  • Mailforge - cold email infrastructure with shared IPs, automated DNS setup, and mailboxes ready in under five minutes.
  • Multi-source AI hyper-personalization built into every sequence.
  • Spam and email-content checker with blacklist and IP health monitoring built in.
  • Primebox - a unified inbox for all replies across email and LinkedIn.
  • A/Z testing across up to 26 variants, not just A/B.
  • Extensive integrations, campaign analytics, and transparent pricing with no per-seat limits.
  • Trusted by 10,000+ businesses, with a 4.6-star G2 rating and an active 1K+ Slack community.

Building intent-based lead lists before running outbound sequences with Salesforge.

All the agencies on this list can run effective outbound sales on your behalf. But if your goal is to own the process, control the data, and scale without growing headcount, Salesforge gives you the infrastructure to do it. Try the 14-day free trial - no credit card required.

Nine agencies support outbound. One platform runs it.

Try Salesforge free →

14-day trial. No credit card, no commitment.

Or if you're still weighing agencies, browse the certified Forge experts for vetted partners.


Australian Outbound Sales Agencies: Side-By-Side Comparison

AgencyLocationBest ForKey Focus
SalesCaptain ✓ Forge CertifiedLondon & USIntent-Triggered B2B OutboundIntent Signals, GTM Strategy
80/20 DigitalMelbourne, AustraliaSME Lead GenerationLead Generation, Paid Media
Search & Be FoundSydney, AustraliaHubSpot And Paid AdsHubSpot, Paid Ads
RedPandas DigitalSydney, AustraliaSales EnablementSales Enablement, HubSpot
FilamentSydney, AustraliaB2B Tech And ChannelB2B Tech, Channel Programs
NimblMelbourne, AustraliaBoutique Lead GenerationSEO, Marketing Automation
Monique Lam GroupSydney & Kelowna, BCSales-Aligned MarketingTech Companies, Strategy
Kongo IndustriesMelbourne, AustraliaRevOps And CRMRevOps, CRM Advisory
ALYKAPerth, AustraliaFull-Service DigitalWeb & SEO, Google Ads
SOUP AgencySydney, AustraliaPerformance MarketingDigital Strategy, Email Campaigns

Rather put an AI SDR on the team?

Hire Agent Frank →

He prospects, writes and books meetings around the clock.


How To Choose The Right Outbound Sales Agency In Australia

  • Ask for the outbound case study. Marketing-led agencies rarely have one. That answer is the answer.
  • Check the HubSpot assumption. Four of these expect you to run it. Factor migration in if you do not.
  • Ask about infrastructure. Find out who owns the domains and mailboxes when it ends.
  • Define a meeting. A booked call and a qualified opportunity are not the same line item.
  • Read the notice period. Rolling monthly terms signal confidence. Annual lock-ins signal the opposite.
  • Price the alternative. Compare the retainer against tooling plus a junior SDR first.

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Final Thoughts

Australia has strong marketing agencies and very few outbound specialists. Read the service pages carefully before you brief anyone.

SalesCaptain is the only dedicated outbound shop here and the sole certified Forge Expert. For channel selling go to Filament, for RevOps Kongo Industries, and for Western Australia ALYKA.

If the gap is execution rather than strategy, run outbound yourself. Two weeks of warmup and a fortnight of sending tells you most of what you need.

Fourteen days, and you will know.

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Frequently Asked Questions

What is an outbound sales agency?
An outbound sales agency runs proactive outreach for you. It builds a target list, then contacts decision-makers by email, LinkedIn and phone. In Australia most agencies offering this are marketing shops rather than dedicated SDR teams.
How much do outbound sales agencies in Australia charge?
Australian retainers sit near UK levels. Expect four to low five figure monthly fees in AUD depending on scope. Marketing-led retainers price differently from dedicated outbound programmes, so compare like with like.
What is the difference between B2B and B2C outbound sales?
B2B outbound targets a few named accounts with long cycles and several stakeholders. B2C works much larger lists with shorter decisions. Every agency here works B2B, though several also serve consumer brands.
How do I measure outbound sales success?
Reply rate and meetings booked show whether targeting and copy work. Pipeline and closed revenue show whether the meetings mattered. Track inbox placement too, since deliverability problems mimic weak copy.
Can an Australian agency help with New Zealand and Asia?
New Zealand usually yes, given the shared language and close business culture. Asia depends entirely on local language and relationships, so ask which markets they have live campaigns in.
How long does it take to see results from outbound sales?
Expect two weeks of mailbox warmup before sending starts. First replies arrive in weeks three and four. A reliable read on cost per meeting takes about 90 days, hence the usual three-month minimum.

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