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Top 10 Best Clay Agencies in Australia

Top 10 Best Clay Agencies in Australia

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TL;DR - Top 10 Best Clay Agencies In Australia
  • 1. Best for Clay-built revenue engines: Vanderbuild
  • 2. Best for owning your Clay system: B2B Boosted
  • 3. Best for Clay-led RevOps at scale: Growth Alliance
  • 4. Best for end-to-end Clay architecture: medialab
  • 5. Best for signal-led Clay workflows: Intelligent Resourcing
  • 6. Best for compliant Clay data builds: BamLabs
  • 7. Best for APAC-hours Clay outbound: Lead Assassin
  • 8. Best for signal-timed multichannel outbound: Reachly
  • 9. Best for managed Clay outbound and inbox setup: ThynkGrowth
  • 10. Best for phone-led outbound from Sydney: Nousu Collective

Clay agencies in Australia are harder to find than the hype suggests. I checked 179 partner listings in Clay’s directory, and only two showed an Australian base.

So my top 10 Clay agencies in Australia mix genuine local builders with APAC teams and strong remote options. I label every location plainly, because time zones and Australian compliance change how an engagement runs.

Three certified Forge Experts take the top slots. They are not based in Australia, but their Clay track records are among the strongest I found.

For adjacent shortlists, I also cover cold email agencies in Australia and lead generation agencies in Sydney.

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How I Evaluated These Clay Agencies In Australia

  • Clay depth. Directory tier, and whether Clay sits at the core of delivery or just appears in the stack.
  • Ownership. Whether tables, prompts and credits stay in your workspace when the engagement ends.
  • Australian fit. A local team or real AEST overlap, plus awareness of the Spam Act and the Do Not Call Register.
  • Deliverability. Domains and warmup before volume. Clean data still fails without solid cold email deliverability.
  • Proof and terms. Named clients, published pricing and a minimum engagement you can live with.

#1

Vanderbuild - Best For Clay-Built Revenue Engines | Forge Expert Certified

📍 Europe (Remote) GTM Engineering CRM Orchestration Signal Campaigns
Forge Expert Certified Badge

Vanderbuild is a GTM engineering agency founded by Mateusz Sekta. It builds outbound campaigns and orchestrates the CRM data underneath, so leads arrive scored and segmented.

Their Clay competition record stands out on this list. They finished as Clay Cup Vice Champions, ranked second globally and first in Europe for GTM engineering.

The work splits into volume, micro and signal-based campaigns on one side. CRM cleaning, enrichment and lead scoring sit on the other.

They launched 250+ outbound campaigns in 2025 and built 50+ revenue engines across Europe, the UK and the US. Australia is not on that list, so ask how they cover AEST hours. Every system runs inside your own accounts.

Best for: B2B SaaS and IT firms that want Clay-built campaigns and clean CRM data from one team.
Vanderbuild homepage screenshot
Vanderbuild - Homepage
#2

B2B Boosted - Best For Owning Your Clay System | Forge Expert Certified

📍 UK (Remote) Clay Builds Signal Targeting Full Handover
Forge Expert Certified Badge

B2B Boosted builds bespoke outbound systems with Clay at the heart of every build. They describe themselves as one of the first Clay-certified partners in the UK.

The model is built around independence. Everything is set up under accounts your company owns. Their stated goal is for you to fire them within three to six months.

Specialisms include Clay lead generation and trigger design. AI prompting, copywriting and deliverability sit alongside them, with human approval on every send.

Pricing is published, which I rarely see. A 30-day pilot runs £1,999, and your first Clay table is built free. Their markets are the UK, EU and US.

Best for: Founder-led B2B teams of 10 to 200 staff who want to own their Clay system outright.
B2B Boosted homepage screenshot
B2B Boosted - Homepage
#3

Growth Alliance - Best For Clay-Led RevOps At Scale | Forge Expert Certified

📍 US & EU (Remote) RevOps CRM Enrichment Data Orchestration
Forge Expert Certified Badge

Growth Alliance builds revenue operations infrastructure for B2B companies scaling from $5M to $50M ARR. Their profile names Clay, Cargo, HubSpot and Salesforce among the tools they build with.

They embed as strategic partners rather than a campaign shop, working where GTM engineering and RevOps overlap. The work covers data orchestration, CRM enrichment and multi-channel outbound, run through 90-day sprints.

Capacity is deliberately tight, at four to six clients at a time. Each client gets 100 to 120 hours a month.

Coverage runs across US and EU time zones, so plan around the gap to Sydney. Monthly retainers carry a 60-day rolling cancellation.

Best for: Mid-market B2B teams that need Clay wired into CRM, attribution and ABM as one system.
Growth Alliance homepage screenshot
Growth Alliance - Homepage
#4

medialab - Best For End-To-End Clay Architecture

📍 Sydney, NSW Clay Architecture HubSpot Partner APAC & US

medialab is a Sydney GTM engineering firm with Clay as the orchestration layer. Co-founder Nico Gillard was previously VP of Sales across APAC and North America. He says medialab was Clay’s first partner in APAC.

Services run from blank-workspace Clay builds to rebuilds of underperforming setups. Enrichment waterfalls, TAM sourcing and credit management are all listed on their Clay profile.

They are also an official HubSpot Solutions Partner, which helps when Clay must write back into HubSpot cleanly. Everything is built in your workspace and procured in your name.

Named clients include EventsAir, Altius and PayPro Global. They also run live Clay build sessions on AEST time, which says a lot about the local focus.

Best for: Series A to enterprise teams in APAC that want one team to design, build and maintain Clay.
medialab homepage screenshot
medialab - Homepage
#5

Intelligent Resourcing - Best For Signal-Led Clay Workflows

📍 Melbourne, VIC Buying Signals Clay + HubSpot + n8n CRM Enrichment

Intelligent Resourcing is a Melbourne-based revenue operations studio working with B2B companies across Australia. Clay sits at the core of what they call Signal-Led Growth.

The system watches target accounts for job changes, funding events and tech stack shifts. When a buying window opens, Clay enriches the account and n8n routes it into HubSpot.

Smartlead is their default sequencer recommendation, chosen for per-mailbox warmup and deliverability controls. They also publish 50+ free Clay templates.

By their own account, they need a defined ICP and a working CRM before they can help. Teams still figuring out their market should start elsewhere.

Best for: Australian B2B teams with a defined ICP that want signal-triggered outbound built locally.
Intelligent Resourcing homepage screenshot
Intelligent Resourcing - Homepage
#6

BamLabs - Best For Compliant Clay Data Builds

📍 Sydney, NSW TAM Sourcing DNC Washing CRM Writeback

BamLabs is a Sydney GTM engineering firm and a Clay Artisan partner. Sourcing and enrichment run in Clay, with reusable tooling handling the repetitive work around it.

The detail that stood out to me is compliance. BamLabs washes Australian mobile numbers against the ACMA Do Not Call Register from inside the Clay table.

Company identity is confirmed against the national business register rather than by name matching. Fuzzy matches sit in a separate column and are never asserted as fact.

Clients shown on their site include Heidi, pay.com.au and Blackbird. You own everything they deliver, and the minimum engagement is one month.

Best for: Teams selling into Australian businesses that need clean, register-checked Clay data.
BamLabs homepage screenshot
BamLabs - Homepage
#7

Lead Assassin - Best For APAC-Hours Clay Outbound

📍 Philippines (APAC) Advanced Artisan Outbound Systems Early-Stage SaaS

Clay lists Lead Assassin as the first official Clay agency based in the Philippines. It holds Advanced Artisan status, one tier above the Artisan listings for medialab and BamLabs.

They build Clay and AI outbound systems, from campaigns through to full CRM automation. One fintech case study reports six opportunities per 2,000 emails.

They also run Clay Club Manila and a community of 300+ Clay builders. Manila sits two to three hours behind Sydney, so most of the working day overlaps.

Best for: Seed to Series A startups that want Clay-heavy outbound with near-AEST hours.
Lead Assassin homepage screenshot
Lead Assassin - Homepage
#8

Reachly - Best For Signal-Timed Multichannel Outbound

📍 Bangkok (APAC) Signals & Intent Multichannel TAM Sourcing

Reachly calls itself the leading Claygency in South East Asia. It is a Clay certified partner working from Bangkok.

Campaigns are tied to real buying signals, so outreach lands while an account is active. Their Clay record covers signals and intent, AI outbound, account scoring and TAM sourcing.

It is a managed model, so their team runs the outreach for you. Clay’s directory lists pricing at $5k+ a month with a three-month minimum.

Bangkok runs three to four hours behind Sydney. Confirm who owns the domains and the Clay workspace before you sign.

Best for: Teams with weak reply rates from list-based outbound that want signal timing tested.
Reachly homepage screenshot
Reachly - Homepage
#9

ThynkGrowth - Best For Managed Clay Outbound And Inbox Setup

📍 India (Remote) Managed Outbound Clay Enrichment Inbox Setup

ThynkGrowth runs Clay-powered outbound for B2B founders and sales leaders. Faraz Ahmed is the named contact, and the team lists APAC among its active markets.

The managed service chains ICP design, Clay enrichment and copywriting. Smartlead handles email, HeyReach handles LinkedIn, and a CRM handoff closes the loop.

Typical volume is 350 to 500 prospects a week across multi-mailbox sending. They also set up domains, DNS and warmup, so sending stays off your primary domain.

India sits four and a half to five and a half hours behind Sydney. For async Clay builds, that gap matters less than it sounds.

Best for: Founders who want Clay enrichment, sequencing and inbox setup handled by one team.
ThynkGrowth homepage screenshot
ThynkGrowth - Homepage
#10

Nousu Collective - Best For Phone-Led Outbound From Sydney

📍 Sydney, NSW Cold Calling Outsourced SDR Multi-Channel

Nousu Collective is a Sydney outbound agency where every call, email and LinkedIn message comes from its in-house team. There is no offshore outsourcing.

Clay is not the headline here. Nousu appears among Clay implementation providers on G2, but its site leads with cold calling and outsourced SDRs.

I would use Nousu as the local team that works your Clay data once it is built. Pair them with one of the builders above if your tables are not ready.

There are no lock-in contracts and campaigns launch in under two weeks. Their published Australian cold calling benchmarks draw on 218,000+ dials.

Best for: Teams with Clay-built lists that need Sydney-based SDRs on the phone.
Nousu Collective homepage screenshot
Nousu Collective - Homepage

Salesforge: Run Your Own Clay Outbound Without Hiring An Agency

Clay agencies build the data layer. Someone still has to send, follow up and manage every reply.

Salesforge covers that sending side and connects natively to the Clay tables these agencies build.

  • Clay integration - enrich leads in Clay, then move them straight into personalized multi-channel sequences in Salesforge.
  • Multi-channel outreach - email and LinkedIn sequences from a single platform, with unlimited mailboxes and unlimited LinkedIn senders.
  • Agent Frank (AI SDR) - a fully autonomous AI sales development representative that prospects, writes, sends, and books meetings without human intervention. Runs in Auto-Pilot or Co-Pilot mode.
  • Leadsforge - a lead search engine with 500M+ contacts. Describe your ideal customer and it returns verified emails, LinkedIn profiles, and phone numbers. Waterfall enrichment means higher data accuracy than single-source providers.
  • Warmforge - proprietary premium email warmup and deliverability monitoring. Tracks heat scores, inbox placement rates, and SPF/DKIM/DMARC health across all mailboxes.
  • Mailforge - cold email infrastructure with shared IPs, automated DNS setup, and mailboxes ready in under five minutes.
  • Multi-source AI hyper-personalization built into every sequence.
  • Spam and email-content checker with blacklist and IP health monitoring built in.
  • Primebox™ - a unified inbox for all replies across email and LinkedIn.
  • A/Z testing across up to 26 variants, not just A/B.
  • Extensive integrations, campaign analytics, and transparent pricing with no per-seat limits.
  • Trusted by 10,000+ businesses, with a 4.6-star G2 rating and an active 1K+ Slack community.

The Salesforge team on how GTM engineers automate outbound work with a CLI.

All the agencies on this list can run effective Clay workflows on your behalf. But if your goal is to own the process, control the data, and scale without growing headcount, Salesforge gives you the infrastructure to do it. Try the 14-day free trial - no credit card required.

Clay builds the list. Salesforge runs the outreach.

Try Salesforge free

14-day trial. No credit card required.

Or if you’re still weighing agencies, browse the certified Forge Experts for vetted partners.


Clay Agencies In Australia: Side-By-Side Comparison

AgencyLocationBest ForKey Focus
Vanderbuild ✓ Forge CertifiedEurope (Remote)Clay-Built Revenue EnginesGTM Engineering, CRM Data
B2B Boosted ✓ Forge CertifiedUK (Remote)Owning Your Clay SystemClay Builds, Handover
Growth Alliance ✓ Forge CertifiedUS & EU (Remote)Clay-Led RevOps At ScaleRevOps, CRM Enrichment
medialabSydney, NSWEnd-To-End Clay ArchitectureClay Builds, CRM Intelligence
Intelligent ResourcingMelbourne, VICSignal-Led Clay WorkflowsBuying Signals, CRM Enrichment
BamLabsSydney, NSWCompliant Clay Data BuildsTAM Sourcing, Compliance
Lead AssassinPhilippines (APAC)APAC-Hours Clay OutboundClay Outbound, CRM Automation
ReachlyBangkok (APAC)Signal-Timed Multichannel OutboundSignals, Multichannel
ThynkGrowthIndia (Remote)Managed Clay Outbound And Inbox SetupManaged Outbound, Infrastructure
Nousu CollectiveSydney, NSWPhone-Led Outbound From SydneyCold Calling, SDR Teams

How To Choose The Right Clay Agency In Australia

  • Decide build or run. Builders hand over a system. Managed teams run the outbound for you every month.
  • Ask for a live table. A walkthrough of a working workflow tells you more than any case study slide.
  • Check workspace ownership. Confirm the Clay account, the credits and the CRM fields all sit in your name.
  • Test local coverage. APAC data is thinner at many providers, so ask for Clay enrichment match rates on Australian contacts.
  • Confirm Spam Act handling. Australian commercial email needs consent, clear sender identification and a working unsubscribe.
  • Price the alternative. A Clay plan plus your own sending stack can undercut a retainer. Weigh it with my AI SDR vs agency breakdown.

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Frequently Asked Questions

What is a Clay agency?
A Clay agency designs and runs workflows in Clay, the data enrichment and GTM platform. Typical work covers list building, waterfall enrichment, signal tracking and CRM sync. Many also run the outbound that uses that data.
How much do Clay agencies in Australia charge?
Published figures I found run from a £1,999 30-day pilot to retainers listed at $5k+ a month with three-month minimums. Clay credits usually sit on your own plan and are billed separately. My Clay pricing breakdown covers the platform side.
What is the difference between B2B and B2C Clay work?
Nearly all Clay work is B2B, since its data providers index companies and professional profiles. Consumer targeting adds Privacy Act obligations on top of the Spam Act rules that cover all commercial email. Every agency on this list works B2B.
How do I measure Clay agency success?
Match rate and cost per enriched record show whether the data layer works. Reply rate by signal, meetings booked and pipeline show whether it pays. Credit spend against filled fields shows whether the tables are efficient.
Can an Australian Clay agency help with New Zealand and APAC markets?
New Zealand is usually straightforward, and its Unsolicited Electronic Messages Act sets consent rules close to the Spam Act. Wider APAC depends on language support and provider coverage in each country. Ask for match rates on a sample list before you commit.
How long does it take to see results from a Clay agency?
A first working table usually lands within a week or two. New sending domains need about two weeks of warmup before volume. Expect a reliable read on cost per meeting around the 90-day mark.

Final Thoughts

The Australian Clay market is small, and that should shape how you shortlist. Decide first if you want a system built, or outbound run for you.

Vanderbuild has the strongest Clay credentials here, and B2B Boosted is built around handing you ownership. Locally, I would call medialab, Intelligent Resourcing and BamLabs first.

If your Clay data is already clean, the sending side is where results are won or lost. Two weeks of warmup and a fortnight of sequences will tell you most of what you need.

Your Clay tables deserve a proper send.

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