Cello is a referral platform built for SaaS and AI companies that want to turn their existing users into their most valuable growth channel. It lets you launch peer-to-peer and partner referral programs in hours, embed referral widgets directly inside your product, automate rewards and payouts, and track every referral with full attribution in real time.
Run referral programs for your existing users and separate partner or affiliate programs side by side, managed from a single place instead of stitching together multiple tools.
Embed referral widgets and calls-to-action directly inside your product, so the program surfaces at the moments users are most engaged rather than living on a forgotten landing page.
Rewards and payouts are handled automatically, including instant payout support, so you are not manually tracking who earned what or processing payments by hand.
Cello screens referrals for fraud automatically, protecting your program from self-referrals and abuse that would otherwise eat into your budget.
Every referral is tracked end to end with real-time attribution, giving you clear visibility into which users, partners, and offers are actually driving growth.
Cello is a strong fit for SaaS and AI companies with a digital product who want a scalable, low-maintenance referral channel driven by their existing users and partners, rather than a one-off referral campaign.
Salesforge users can claim an exclusive discount on Cello through the Salesforge Discount Marketplace. Fill out the form on this page and the full details will be sent straight to your inbox.
Available to companies with a digital product that has a web or mobile app where users log in.
Cello embeds referral widgets and engagement loops directly inside your product, so your users can refer others at natural moments. Referrals are tracked with full attribution, and rewards and payouts are automated on your behalf.
Yes. Cello supports peer-to-peer referral programs for your existing users and partner referral programs, both managed from the same platform.
Cello automates rewards and payouts, including instant payout support, so you do not have to process them manually.
Yes. Cello includes automated fraud detection to help keep your referral program clean and trustworthy.
You get 50% off Cello's Grow Plan for your first year, available to companies with a digital product that has a web or mobile app where users log in.
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