To build your outbound list, it’s smart to start with people who closely resemble your best members or your ideal clients — for instance, affluent families in North Atlanta suburbs (Suwanee, Johns Creek, Alpharetta, Duluth, Roswell, Milton) and professionals seen frequently booking events at your club. Use Leadsforge to find new contacts that match these traits. Leadsforge makes this process much simpler by identifying profiles with similar lifestyles, locations, and interests as your current members. Here is why: Targeting lookalikes of your most loyal or profitable members increases your chances of outreach success, since you’re focusing on those already proven to value what your club offers.

Want to reach a similar audience as your competitors or peer clubs? You can target individuals interested in similar venues by providing the competitor’s company page or website. Leadsforge will do the rest for you, helping you reach highly relevant prospects from their audience base. Here is why: This efficiently connects you to potential members or event planners who have already shown interest in the country club lifestyle. Share any competitor’s LinkedIn company page link in Leadsforge and it will find it for you.

A strong initial segmentation strategy is to divide your outbound list into: 1) Local high-net-worth households and recent movers 2) Corporate event/HR contacts in the Atlanta metro area 3) Wedding & event planners or local vendors Segmenting by industry, company size, location, and ICP fit allows for personalized messaging and increases conversion. Here is why: Segmenting your outreach lets you send the right offer to the right person—making your message more likely to resonate and drive action.

You’ll get better results by developing vertical-specific campaigns: for example, one campaign for family memberships (affluent local households), another for event planners (wedding/corporate), and one more for real estate partners. Personalize offers and reference relevant club amenities for each vertical. Here is why: Each vertical values something different—custom messaging helps you stand out and speak to what matters most for each audience.