For the best results, start with your core buying groups—roles like Maintenance Managers, Plant/Operations Managers, Reliability Engineers, Facilities Directors, and MRO/Purchasing Managers. Focus on mid-market and large local manufacturers, particularly those with 10–1,000+ employees. Limit your geography to Chicagoland or the broader Midwest to begin, and expand to other manufacturing hubs as you grow. You can refine your ideal customer profile even further and use this info to segment your prospect list in Leadsforge.

Capitalize on specific moments when prospects are most likely to be receptive: 1) Companies hiring for maintenance/engineering roles 2) Recent plant expansions, construction, or M&A 3) Announced facility upgrades or energy audits 4) Public reports of equipment failures 5) Seasonal service schedules (spring/fall for HVAC). Here is why: These events often signal operational change and increased willingness to invest in solutions that reduce downtime or improve efficiency.

For mailbox setup, we recommend pairing Primeforge (for Google or Microsoft workspaces) with Mailforge. This combo gives you top-tier deliverability with the control and flexibility you need at your scale. Primeforge works perfectly with either Google or Outlook accounts, while Mailforge helps you manage multiple outreach mailboxes and maintain healthy sender reputation from the start. Configure SPF, DKIM, and DMARC for each sending subdomain for best results.