Your best initial outreach will target operations leads, finance heads, AR managers, ecommerce/fulfillment managers, or founders at SMBs and ecommerce brands, especially those using ERPs like Dolibarr or WooCommerce. You can further refine your targeting by team function, region (Italy, UK, US), and ensuring the company falls within your ideal size range (10–500 employees). Here is why: Precise targeting means your messaging hits the right decision-makers, increasing your chances of getting responses and booking meetings.

Some of the best signals for outreach could be: new job postings for finance/ops roles (growing companies need automation), announcements of store launches or updates, recent funding or contract wins, and public signs of operational pains like increased support queries. Monitoring for these with Salesforge can time your outreach precisely when your offer is most relevant. Here is why: Reaching out during a trigger event raises your chances of a reply because your message instantly feels more relevant to their current needs.

For your mailbox setup, we recommend using Primeforge combined with Mailforge. Start by setting up Primeforge mailboxes to handle replies and bookings from official domains (using Google or Microsoft accounts for the best inboxing). Run your outbound sequences on secondary domains through Mailforge for excellent deliverability and safety before campaigns ramp up. This stack is easy to manage, cost-effective, and built for high outbound productivity. Here is why: This combination keeps your primary company domain safe and your outreach emails performant, while letting you scale up as needed without technical headaches.