SoftBank’s ICP - or Ideal Customer Profile - centers around C-level and director-level leaders at technology-driven enterprises, telecom operators, and the portfolio companies you invest in. Get even more targeted by focusing on decision-making teams (e.g., Product, AI/ML, Corporate Development), select regions (APAC, EU, or US), and the companies that align with your investment thesis or current focus areas. You can refine this criteria as narrowly as you like within Leadsforge before exporting your lists, ensuring every outreach matches your intended audience.

Use highly relevant events to open conversations: portfolio investment news, recent funding, leadership hires in AI or cloud, product announcements, and active participation in industry conferences (like MWC or CES). Referencing these in your outreach shows awareness and boosts reply rates. Here is why: Reaching out at the right moment positions your offer as timely and directly related to your prospect's priorities.

For email infrastructure, Infraforge is the top recommendation for SoftBank. It gives you dedicated IP addresses and advanced deliverability controls, crucial for a brand-sensitive, public company. Pair Infraforge with Primeforge if your team uses Google Workspace or Microsoft 365 for seamless mailbox setup and superior deliverability. This stack gives full control, brand safety, and the flexibility to scale securely. Here is why: Using Infraforge with dedicated IPs ensures your domains are fully warmed up, compliant, and protected, while Primeforge makes mailbox integration with major providers simple.