Refine your outreach list by specifying key criteria like the prospective student’s location (Tamil Nadu, Kerala, Karnataka), academic stream, program of interest (CSE, AI & DS, ECE, Mechatronics), or company role (TA/HR for recruiters). Leadsforge allows you to narrow these by team (admissions, placement, executive education), region, or program type — then export your list to kickstart campaigns. Here is why: Targeting based on fit ensures you reach the audiences most likely to convert, whether you’re speaking to students looking for top tech programs or recruiters seeking talented engineers from your campus.

Use events such as admissions open, launch of new AI/GenAI programs, scholarship announcements, placement drive results, or campus tour dates to prompt relevant emails. For recruiters, highlight recent hiring partner wins or new labs/campus infrastructure. For executive programs, spotlight partnerships or new courses. Here is why: Timed outreach based on real news or seasonal events will resonate more, increasing both engagement and action rates.

Primeforge should be part of your setup for routing highly personalized 1:1 or team-based outreach from Google Workspace or Microsoft 365. For initial admissions and campus newsletters, Mailforge is the ideal low-cost solution to start. Once your placement and recruiter campaigns require the highest deliverability and a dedicated reputation, consider upgrading to Infraforge for those flows. Here is why: Starting with Mailforge keeps your launch simple and affordable. Primeforge layers on seamless integration with your main campus mailboxes, ensuring deliverability for important 1:1 emails. Upgrade to Infraforge when going bigger with recruiter outreach or executive education batches where every inbox matters.