For your outbound: Start by targeting companies that closely resemble your existing best customers or ideal customers. With Leadsforge, you can easily find lookalike prospects by uploading details about your current top customers — the system will help you discover similar companies and contacts to fuel your outbound campaigns. Here is why Modeling your most successful customers ensures you’re targeting businesses that are most likely to convert. This gives you faster results and higher reply rates, especially if you’re still refining your ICP.

A smart move is to focus on the followers of your competitors’ company pages. With Leadsforge, all you need to do is provide the name or website of any competitor and the system will find relevant followers for you. Share their LinkedIn company page link in Leadsforge and it will find them for you. Here is why Competitor followers have already shown interest in solutions like yours, making them more likely to be receptive to your messaging.

Segment your outreach by: 1) Industry (e.g., SaaS, Tech, Agencies) 2) Company size band (10–50, 50–500, 500+ employees) 3) Geography 4) Buyer role/ICP fit Here is why Segmenting your campaigns will increase personalization and response rates, ensuring each message resonates with the recipient’s context.

Focus on verticals and use cases where you see the strongest traction — like SaaS companies, sales agencies, or consultancies serving multiple clients. Identify 2–3 industries and tailor your messaging and offer to each. Here is why Matching your emails to the challenges and language of a specific sector can dramatically improve results.