For companies like Prometera, the best place to start is by targeting your current happy customers and those you consider the perfect fit – for example, UK dental marketing agencies already finding success with your datasets. Here is why: These groups are more likely to buy again or refer you, and attracting similar customers sets you up for reliable growth. You can use Leadsforge to quickly identify and reach out to businesses that resemble your best customers, making your outreach more effective from the start.

One simple way to build your outbound list is to target the followers of your competitors’ LinkedIn pages. These followers have already shown interest in your market and are likely to be receptive to your product. To make this easy, just copy the LinkedIn company page link of your competitor and paste it into Leadsforge. Leadsforge will do the rest and help you find valuable contacts quickly.

A smart approach is to segment your outreach by company type, size, industry, and location. For example: 1) Dental agencies with more than one dental client, based in the UK (your top pick) 2) Multi-site dental group owners or regional marketing managers 3) Agencies who actively run social ads for dental practices (using competitor ad activity as a hook) Here is why: Proper segmentation helps you create messages that address each group's unique pain points and increases the chance you’ll get replies. Use Leadsforge to define and find each segment easily.

Prometera works best by targeting vertical slices within the dental marketing world, such as agencies focusing on paid ads, regionally strong clinics, or groups expanding through acquisitions. Here is why: Specializing lets you pitch highly relevant offers and datasets, showing you understand their world – which means more demos booked and more sales.