The best starting point is to target companies or individuals who closely resemble your ideal customer profile. Begin by reviewing recent projects or strongest client relationships from areas like hospitals, universities, large industrial facilities, or municipal builds. Leadsforge can help you find similar decision-makers in those sectors across your preferred regions. Here is why: Companies that are similar to your current clients are more likely to be interested in your offerings, especially where your tech-focused construction approach has proven value. You can use Leadsforge to build your contact list by focusing on these lookalikes first.

You can quickly build a list of potential leads by targeting people who follow your competitors' LinkedIn company pages. Simply upload your competitor’s LinkedIn company page URL or enter their company name and website in Leadsforge. Here is why: Company followers are often actively engaged in construction trends and decision-making. Share their LinkedIn company page link in Leadsforge and it will find it for you.

Segment your outreach by industry vertical, company size, location, and ICP fit. Start with lists targeting Healthcare & Hospitals, Universities/Education, Industrial/Manufacturing, Logistics/Warehousing, and Retail/Hospitality. You can expand by geography or project specialty as you learn what works best. Here is why: Segmentation ensures your messaging resonates with each group, increasing relevance and response rates. Fine-tune your campaigns in Leadsforge for each vertical or region to get better results.

Focus emails by referencing examples from similar verticals like auto dealerships, aviation, healthcare, universities, or municipal government. Use vertical-specific project stories and benefits in your communication to maximize impact. Here is why: Recipients appreciate seeing social proof and outcomes in environments similar to their own, making them more likely to respond.