Refine your outreach by identifying your ideal customer persona (ICP)—consider role (Founder/CEO, Head of Sales, RevOps, Agency Owner), company size (SMB to mid-market), geographic focus (US, UK, Nordics/Baltics, English-speaking APAC), and team type (growth, revenue, or agencies). Here is why The more precise your targeting, the higher your reply rates and the easier your campaigns become to manage. Update and segment your lists in Leadsforge to reflect this structure for the most effective prospecting.

Monitor for signs they’re ready to buy, like recent funding, hiring growth, product launches, or visible struggles with deliverability. Enter these triggers in your campaign notes to time your outreach for when they’ll be most receptive. Here is why Relevant timing can double your response rates, as prospects see your solution as ‘just in time’ to solve new pains or take advantage of growth.

We recommend you use Primeforge as your base infrastructure for inbox trust (Google Workspace and Microsoft 365 mailboxes) and Mailforge for rotating shared IPs—this ensures your emails land in inboxes, maintains flexibility, and makes it easy to add more mailboxes as you grow.