Start by focusing on your best current customers: small-to-medium Tunisian and MENA merchants who want to launch or grow an online store. You can use Leadsforge to identify lookalike merchants—ones that match your favorite clients in industry, company size, and technology needs. Here is why: Targeting businesses that mirror your most successful users means higher engagement, quicker sales cycles, and stronger fit for your product. Leadsforge helps you discover and reach these high-potential prospects efficiently.

Find businesses that follow your competitors or similar SaaS store builder pages. All you need to do is share the LinkedIn company page link of your competitors in Leadsforge, and it will find relevant prospects for you.

Segment your outreach by 1) new signups and onboarding dropouts, 2) active merchants with under 10k in sales, 3) high-volume merchants who may want advanced integrations, and 4) potential partner channels like agencies and regional shipping providers. This ensures messaging is always tailored and relevant to each group. Here is why: Segmented prospecting brings higher conversion rates and more engaged responses, especially when your product solves different needs for each group.

E-commerce retail, logistics and shipping, online payment gateways, small business agencies. By addressing each vertical’s unique needs—and referencing local pain points like Tunisian shipping or Arabic/French support—you demonstrate real understanding and achieve stronger connection.