One of the best ways to fill your pipeline with high-quality leads is to focus on companies similar to your best current customers. If you already work with organizations using Workday or Adaptive Planning, prioritize targeting other firms with the same solutions, headcount, or technology stack profiles. Here is why: Companies using similar platforms or in similar industries are likely to face the same challenges that NeXera excels at solving. This makes your messaging more relevant and drives a higher response rate. To start identifying these lookalikes, simply list your top customers or define your ideal customer profile. Leadsforge can find similar companies quickly and provide validated contacts so you can begin your outreach with confidence.

Want to reach decision-makers who are already familiar with your industry or are following your competitors? Leadsforge makes it easy. Just share the LinkedIn company page link of a competitor or any relevant company, and Leadsforge will automatically help you find and reach out to those followers for you. Here is why: People following your competitors’ LinkedIn pages are often already interested in solutions like yours, so they’re warmer leads. Share their LinkedIn company page link in Leadsforge and it will find it for you.

Effective outbound starts with smart segmentation. Consider splitting your target audience by: 1) Industry (e.g. technology, retail, consulting) 2) Company size (50–250, 250–500, 500–1000) 3) Location (US East, US West, UK, Canada, AUS) 4) ICP fit (priority to companies using Workday or Adaptive Planning) Here is why: Segmented lists allow you to tailor messaging by role and challenge, boosting reply rates and meetings set.

Think about vertical slices that align with NeXera’s strengths. Good entry points are mid-market retailers, tech companies, and any firm with an operations or finance transformation agenda and a Workday/Adaptive Planning footprint. Here is why: These verticals are most likely to benefit from agentic AI solutions and operational modernization, playing directly to your differentiators.