Custom Strategy

NewmanSimpson's personal outbound strategy

We’ll share the exact tools that work best for NewmanSimpson in the B2B SMB/agency (assumed) to scale your outbound efforts and help you build more pipeline.
Prepared by Agent Frank
#1 AI SDR

Here's what NewmanSimpson should do to generate more qualified meetings every month.

Lead generation
Customer Lookalikes
Start by targeting lookalike companies that closely resemble your best or most successful customers. Use Leadsforge to identify brands with similar characteristics—think about which teams, industries, or geographies have seen the most value from your service or offering. Here is why: Focusing on your best-fit customers increases reply rates and improves the overall success of your outbound campaigns. Doing so also helps you refine your messaging and learn faster as you collect real-world feedback from close matches.
Competitor Followers
You can discover people who already have interest in your space by providing your competitor's company name and website. Leadsforge will help you identify the followers of their LinkedIn page, giving you a ready audience who are likely to be interested in what you offer. Here is why: Targeting followers of competitor pages gives you a head start with leads who are already engaged in your target market. Simply share their LinkedIn company page link in Leadsforge and it will find them for you.
Ideal Customer Profile
For best results, start by clarifying your Ideal Customer Profile (ICP): who in the organization benefits most from your solution? Begin with target teams (like Operations, Marketing, Sales, or Engineering), preferred company size (e.g., 50–500 employees), and ideal regions (such as US, UK, or EU). Refine this further—if you know specific job titles or industries, input those details too and send to Leadsforge for better targeting. Here is why: Getting your ICP right means you’ll reach people who are more likely to respond positively. Leadsforge can help you quickly filter by roles, company size, and location for a highly targeted approach.
Targeting
Segmentation
Break down your target list into actionable segments: 1)Decision-makers (VP/Head/Director roles in relevant functions) 2)Mid-level managers for more product-focused outreach 3)Current website leads or past trial users 4)Competitor customers and people working at similar companies Here is why: Segmented outreach enables you to personalize your emails—tailoring your value proposition to suit each group’s unique needs.
Vertical Slices
Divide your outreach further by industry, company size (small, mid, large), and geography. For example, you could run specific campaigns for SaaS companies in the US, agencies in the UK, or mid-size B2B firms in the EU. Test messaging for each vertical to learn what works best. Here is why: This lets you see what resonates within each slice, helping you quickly optimize your approach.
Signals
Use real-time and event-based triggers such as recent funding, hiring upticks, product launches, or major leadership changes. Enrich your lists with Leadsforge to find these trigger events, and monitor actions like website visits, demo requests, or team growth. Here is why: Outreach timed to these events is far more relevant and likely to be welcomed by your prospects.
Outbound Stack We Recommend:
Every company should choose outbound tools that work specifically for their industry.
Do Outbound Using
Unlimited Linkedin Profiles
Unlimited Mailboxes
Unlimited Premium Warmup
ESP Matching for increased delivery
Here’s Why
Salesforge brings all your outbound activities together in one workflow, supporting multi-mailbox automation and helping your team stay organized. It’s perfect for a company like yours looking to manage and scale campaigns efficiently.
Find Leads using
Latest & High Quality Contact Data
Find Competitor’s LinkedIn Page Followers
Highest Data Coverage (10+ Providers)
Find Lookalikes of your Customers
Find Linkedin, Email & Phone Number
Here’s Why
Leadsforge is your go-to for building well-segmented lead lists, finding lookalike customers, targeting competitor audiences, and enriching with real-time triggers. It’s ideal for companies getting started with outbound and needing to fuel quality prospecting without manual work.
Possible combinations
Set up your outbound mailboxes using Primeforge for reliable Google and Microsoft integration, which gives your messages a high level of trust and better inbox placement. Start with Mailforge to use shared, pre-warmed mailboxes for a fast launch and excellent deliverability from day one. Together, these two tools give you everything you need to start safely and scale as you grow.
Available Domains
mail.newmansimpson.com outreach.newmansimpson.com newmansimpsonhq.com newmansimpsonteam.com newman-simpson.com newmansimpson.co newmansimpson.io
Outreach Layer
Running & Managing Everything
Get 14 day Free Trial
Growth base plan
Cost
$96 / month
10,000 Active contacts & Emails
Growth plan
0
200,000
Emails
Cost
800,000
$96 / month
1,000 Personalization credits
Growth plan
0
200,000
Cost
$130 / month
1,000 Validation credits
Growth plan
0
319,456
Cost
$228 / month
300 Social actions
Growth plan
0
100,000
Cost
$228 / month
Lead Generation Layer
Search Engine For Leads
Get 100 Free Credits
2,000 Active contacts & Emails
Tier 12
0
200,000
Export Credits
Cost
800,000
$96 / month
Leadsforge Essential Plan
Cost
$49 / month
Infrastructure Layer
Primeforge + Mailforge recommended combo
Google & MS365 Infrastructure
Try Primeforge
8,000 Leads to process
Tier 12
0
183,000
Mailboxes
Cost
Domains
Cost
25
$96 / month
8
$112 / month
Distributed Email Infrastructure
Try Mailforge
8,000 Leads to process
Tier 12
0
183,000
Mailboxes
Cost
Domains
Cost
25
$96 / month
8
$112 / month
Private Email Infrastructure
Try Infraforge
8,000 Leads to process
Tier 12
0
183,000
Mailboxes
Cost
Domains
Cost
25
$96 / month
8
$112 / month
Selected products
Salesforge
Sales Execution
$96
/ month
Leadsforge
Search Engine For Leads
$49
/ month
Primeforge
Google & MS365 Infrastructure
$123
/ month
Mailforge
Distributed Email Infrastructure
$86
/ month
Infraforge
Private Email Infrastructure
$109
/ month
Estimated total
$2,608
/month
Need help to assemble your stack?

10,000+ Businesses Run on Salesforge

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Achieved
an
85.26%
Positive
Reply
Rate
and
a
$2.86
CAC
With
Salesforge,
Mailforge
&
Warmforge
Case Study
How
Reached
Over
214K
Prospects
With
a
16%+
Positive
Reply
Rate
Case Study
“Salesforge and your other products, and your fast support team were crucial in my first 2 years running a lead generation agency. As a solo founder, generating leads for myself and my clients is challenging. Salesforge helped me create a "lean and mean" pipeline. With a small investment of time and money, I often receive so many leads that I have to pause my campaigns.”
Vytas Mikulenas
Founder, Lean Sales Systems
“I've used many platforms and no one beats Salesforge on email deliverability and ease of use. Every week the team adds new features and the support is excellent!”
Sam Momani
CEO, LinkedDNA
"Salesforge's new infrastructure is a game-changer. Big boost for my deliverability and sending capacity. I've tried multiple outreach tools and let me tell you: it's a must-have for everyone that is serious about cold emailing at scale."
Roman Hipp
Co-founder, bettercontact.rocks
"Our CAC is currently $2.86, and we expect it to decrease even further. We’re currently onboarding 4 to 5 new music creators every day. We truly believe in what you’re building at Salesforge. Your guidance on how to scale and reach the right customers has been a game changer for us. Tying your strategy of setting up domains + inboxes + warming up + daily limits with our royalty audit lead magnet has allowed us to grow efficiently, bringing in strong results without excessive effort. It’s made a real difference."
Carlos Palop
CEO, UniteSync
"I only uploaded 40 contacts and I've had 3 positive replies."
Stuart Brent
Founder, Vacord Screen Printing
How
Runs
Multi-Domain
Cold
Outreach
With
The
Forge Stack
Case Study