Start by focusing on companies that are your existing best customers or your ideal customer profile: small and medium-sized businesses, agencies, e-commerce shops, and dev teams who value reliability, migration support, and performance. Here is why Going after lookalikes of your best customers means your team is talking to businesses most likely to appreciate your strengths and convert quickly, boosting pipeline results. You can use Leadsforge to target these profiles and build enriched, ready-to-send lists easily.

A smart way to find new leads is to target followers of your competitors’ company pages. Simply share the competitor’s LinkedIn company page link and website in Leadsforge and it will help you identify relevant contacts automatically. Here is why Company page followers often include decision makers or those interested in services similar to yours — a great source of warm outbound leads. Share their LinkedIn company page link in Leadsforge and it will find the contacts for you.

Segment your list by customer type (e.g. migration-ready SMBs, agencies looking to resell, dev and product teams at scale-ups), the size of their business, technology in use (WordPress, Magento, Docker, etc.), and region. Here is why Thoughtful segmentation allows you to deliver tailored messages to each key group, improving your open and reply rates.

Break down your outreach by verticals like e-commerce sites, creative or web agencies, and tech product companies. Here is why Targeted outreach to each vertical allows you to use specific pain points and benefits in your messaging, making your pitch stand out for each market segment.