Start by targeting companies that closely resemble your ideal customer profile—agencies managing outbound for multiple clients, B2B SaaS growth teams, and RevOps professionals at fast-growing startups. Here is why Companies already investing in tools to manage campaigns at scale are more receptive to cold-email innovations, and your highest converting segments are most likely to look like your best past customers. Use Leadsforge to identify businesses that match your top clients’ characteristics through filters for industry, company size, and funding stage.

To get in front of decision-makers who follow your competitors, simply provide the LinkedIn company page link of a relevant competitor in Leadsforge. Here is why This approach ensures you’re reaching a targeted audience already interested in similar solutions, increasing your chance of engagement and booking more demos. Share their LinkedIn company page link in Leadsforge, and it will find the right contacts for you.

Segment your outbound by: 1) Industry—such as agencies, SaaS, and IT/security 2) Company size—small agencies (5–50), growing SaaS teams (20–250), and enterprises 3) Location—focus on US/UK/EU for highest initial deliverability 4) Specific buyer roles—RevOps, Sales Ops, and IT Security leaders Here is why Segmenting lets you tailor your pitch, improve engagement, and gives you room to run A/B tests on what messaging lands best per group.

Break down your market further into: 1) Agencies specializing in outbound and white-label infra 2) SaaS startups post-Series A/B/C looking to ramp outbound 3) Enterprise IT/security decision-makers who value compliance and dedicated IPs Here is why Taking vertical slices ensures your outreach is highly specific, delivers immediate value to each segment, and maximizes demo conversion by speaking to their pains and needs directly.