Here's what Salesforge.ai (Mailforge) should do to generate more qualified meetings every month.
Lead generation
Start by targeting your best current customers—those agencies, growth teams, or SMBs who are scaling outbound or have high response rates already. Leadsforge can help you discover companies similar to your top performers or those who fit your ‘ideal customer’ profile.
Here is why: Focusing on proven or ideal customer types increases your odds of finding decision-makers who genuinely need mail sending and infrastructure help, making your outbound more relevant and efficient.
To find companies already engaging with your competitors, you can use Leadsforge. Simply provide the LinkedIn page or website URL of a competitor, and Leadsforge will identify their followers—these users are highly likely to be interested in similar solutions. Share their LinkedIn company page link in Leadsforge and it will find it for you.
Here is why: This approach gives you a warm list of people who already understand the problem and are motivated to look for solutions like yours.
Define your ideal customer by roles (such as growth leaders, RevOps, Head of Sales, or agency owners), company size (startups, SMBs, mid-market, and enterprise), and region (EU, US, UK first if needed). Clarify which teams (growth, sales, founders) you want to engage with and segment deeper using criteria like tech stack. You can input this refined target list to Leadsforge to generate your prospect list quickly.
Here is why: The more precisely you define your ideal customer profile, the less time you waste on irrelevant leads—and you get better response rates and more meaningful conversations.
Targeting
Segment your leads by:
1) Industry — SaaS, agencies, e-commerce, professional services
2) Company size — SMB, mid-market, enterprise
3) Geography — focus on US, UK, EU for best reach
4) ICP fit — decision makers responsible for outbound, tech adoption, or mailbox management
Here is why: Segmentation lets you tailor your outreach messaging for each group, boosts relevance and increases your overall conversions.
Best results usually come from picking a few verticals—such as growth agencies, tech SaaS companies, and e-commerce performers—and customizing your message around their unique needs. For example: focus your email on deliverability for agencies, or on mailbox scaling for SaaS teams.
Here is why: Speaking directly to a vertical’s pain points boosts credibility and helps you stand out from generic cold emailers.
Look for companies recently hiring for sales/RevOps roles, posting about funding, announcing new partnerships, attending conferences, or sharing major updates. These signals show they’re ramping up outreach or entering new growth phases—time your message when they’re most likely to be open to infrastructure upgrades or deliverability help.
Here is why: Reaching out during these moments means your offer can genuinely align with what they need right now, giving you a much higher chance of getting a positive reply.
Outbound Stack We Recommend:
Every company should choose outbound tools that work specifically for their industry.
Unlimited Linkedin Profiles
ESP Matching for increased delivery
Here’s Why
Salesforge allows you to streamline your entire outbound process. Set up multichannel sequences (email, LinkedIn, even video), personalize at scale, and automate replies, making it easy for companies of your size and focus to run campaigns without heavy manual effort.
Here is why: You get more meetings, less busywork, and can quickly adapt your campaign as your team or targets evolve.
Latest & High Quality Contact Data
Find Competitor’s LinkedIn Page Followers
Highest Data Coverage (10+ Providers)
Find Lookalikes of your Customers
Find Linkedin, Email & Phone Number
Here’s Why
Leadsforge instantly generates verified, relevant prospects based on your targeting inputs—no manual prospecting required. You can search by role, vertical, or even by competitor.
Here is why: This removes prospecting bottlenecks, meaning you can focus on quality outreach, not list building. More precision = better outcomes.
For mailbox setup, start with Primeforge to provision high-trust Google Workspace or Microsoft 365 mailboxes for your main outreach. Use Mailforge to quickly create and manage secondary domains and mailboxes, with automated DNS and warm-up included. This is ideal for scaling up safely and efficiently.
Here is why: This combination delivers both the deliverability and reputation benefits of Google/MS mailboxes and the speed, safety, and flexibility of Mailforge automation. No need to worry about technical setup or delays.
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