Start by targeting companies that already benefit the most from your solution — such as agencies managing multiple clients or startups rapidly scaling their sales teams. Leadsforge makes it simple: just enter details about your best customers (like industry, size, and location) or a description of your ideal client, and it will help you match and identify similar businesses to go after next. Here is why Focusing outbound efforts on proven customer types shortens learning cycles and quickly uncovers new opportunities where your product already has a track record of success. It’s a fast way to build momentum and prove ROI.

Easily find people who follow or engage with your competitors’ LinkedIn pages by submitting their company name and website to Leadsforge. This tool will automatically surface individuals who are receptive to your type of solution – a great pool for early outreach. Here is why Followers of similar companies are highly likely to have the same pain points and openness to your offerings. Share their LinkedIn company page link in Leadsforge and it will find it for you.

Segment your audience effectively by: 1) Company size (e.g., agencies 1–50 employees, growth-stage startups 50–500, mid-market 500+) 2) Role (Head of Growth, Head of Sales, Founder, RevOps, Deliverability leads) 3) Geography (US and UK as priorities, EU as secondary) 4) Tech stack or competitors used (such as lemlist, Outreach, HubSpot) Here is why Matching your campaign message to these segments ensures every outreach is relevant and increases response rates while highlighting benefits your audience cares about.

Break down your campaigns by verticals like SaaS, marketing agencies, consulting firms, and outbound-focused B2B organizations. Adjust messaging for each industry’s unique pain points – for example, agencies may value multi-client workspaces while SaaS cares about reliability at scale. Here is why Industry-specific messaging shows you understand your prospect’s daily challenges and how your product is designed to solve them.