Keep your focus on product-led and sales-assisted SaaS companies, ideally in mid-market to enterprise segments. You can further refine your target by company department (Sales, Revenue Ops, Enablement, Growth), job titles (VP Sales, CRO, Head of RevOps, Head of Demand Gen), and even territory (US, Germany, France, Brazil, Japan to cover your multilingual strengths). Here is why: The tighter your targeting, the easier it is to personalize emails and get replies — plus, Leadsforge allows you to filter down to decision-makers in your ideal customer profile.

Time your outreach based on triggers like a prospect visiting your pricing or demo page, repeated product page views, or high-activity during nights/weekends. You can also reach out after prospects book a demo but don’t show up, or when you spot a new VP Sales hire at a target account. Here is why: Trigger-based campaigns catch buyers at their highest intent moments, which dramatically improves reply and demo-booking rates.

Set up your outbound email infrastructure with both Mailforge and Primeforge for best results. Use Mailforge for broad yet safe campaign delivery, and Primeforge for personalized, high-touch outreach from Google Workspace or Microsoft Outlook mailboxes. This combination protects your core domain and increases your chances of landing in the inbox. Here is why: This dual setup is cost-effective for small teams and can scale as you grow, giving you control over deliverability from day one — plus, you only need to consider Infraforge when you’re sending at a much higher scale.