The fastest way to identify high-potential leads is to start with lookalikes of your best customers or your ideal target, especially if you have any previous clients or audience you’ve engaged with. Leadsforge can help build lists of similar profiles based on your input, letting you target prospects most likely to respond. Here is why Focusing on lookalikes ensures your outbound efforts are concentrated on those who resemble your top buyers, accelerating validation and increasing your reply rates.

Another great strategy is to focus on people who follow companies similar to yours or who are active in competitor communities. You simply provide the competitor’s company name and website, and Leadsforge will do the rest to identify and build lists of their followers. Share their LinkedIn company page link in Leadsforge and it will find it for you.

Segment your audience by critical variables: industry, company size, location, and how well they fit your ICP. Begin with 1-2 buyer roles in your most promising geographies, keeping your lists tight (500–2,000 contacts) to maximize learnings and maintain domain reputation. Here is why Well-segmented campaigns help preserve deliverability, ensure messaging relevance, and surface insights faster so you can iterate your approach easily.

If you know specific verticals (like SaaS, consulting, agencies), you can have Leadsforge build vertical-specific lists based on title, company type, and other filters. This helps you test different propositions and messaging tailored to each vertical, even if you’re just starting. Here is why Targeted vertical slices allow more personalized outreach and higher engagement within each industry segment.