Clarify your ideal customer profile (ICP) by focusing on Spanish-speaking SMBs and mid-market firms, usually 50–500 employees, who have Talent or HR teams (Head of People, Talent Acquisition, Hiring Managers) and strong hiring needs in Spain, LATAM, or Spanish-speaking teams in the US. Refine by industry (tech scaleups, ongoing-hiring SMBs, in-house recruitment at larger firms), company size, and geography, then upload or define this targeting in Leadsforge to get the most relevant leads. Here is why: Precise ICP targeting means your message lands with decision-makers who not only need your solution but are ready to act, leading to more meetings and sales.

Monitor for signals such as new funding announcements, public job postings, company expansions, leadership changes, or layoffs at competitor firms. These changes often mean increased hiring activity and open opportunities for your service. Here is why: Acting on these triggers makes your outreach timely and relevant, positioning your team as proactive partners—not cold callers.

For best-in-class deliverability, use Primeforge to easily set up Google Workspace and Microsoft 365 mailboxes, dispersing your campaigns for better inbox placement. Start with Mailforge for shared rotating IPs, which allows safe, cost-effective testing and scaling of sequences. As you grow and need greater control, consider moving to Infraforge for dedicated IP infrastructure and deeper deliverability controls. Start with Primeforge and Mailforge so you can launch quickly, then add Infraforge only if you need to handle very high volumes or require unique branding for multiple sending clusters.