Start by identifying your very best customers — for example, companies where you have successfully placed talent or provided end-to-end hiring solutions with strong outcomes. Use these as the model for your ideal customer profile (ICP). You can then use Leadsforge to find similar businesses and contacts that match these winning customer traits. Here is why: When you target companies similar to your best clients, you are more likely to get a positive response and repeatable success. Just upload or describe your favorite customers in Leadsforge, and it will help you discover more lookalikes with relevant decision-makers.

Your competition’s followers are a goldmine for prospecting. You can focus on businesses or individuals following competitor HR service companies on LinkedIn. This is particularly relevant if those people are showing interest in outsourcing hiring or market trends. Share your competitors’ LinkedIn company page links in Leadsforge and it will find and build a targeted list of followers for you — very useful for quick, relevant outreach.

Segment your outreach by: 1) Industry (tech, fintech, health, logistics — all with frequent hiring needs) 2) Company size (start with 50–200 and 200–1,000 employees as your sweet spot) 3) Location (start with Spanish-speaking LATAM countries, then expand to Spain and US Hispanic market) 4) Decision-maker role (Head of Talent, VP People) Here is why: Segmented outreach increases your chances of getting replies because your message is far more relevant to the prospect’s unique business context.

Prioritize high-growth verticals like SaaS tech startups, fintech, healthcare, and logistics. These industries often experience rapid hiring cycles and value outsourcing partners. Build your initial vertical lists in Leadsforge based on these verticals to streamline outreach campaigns.