Begin by identifying your ideal customer profile: HR leaders (Head of People, CHRO, Talent Acquisition, Recruitment Lead, People Ops Manager) in SMB and mid-market companies (50–1,000 employees) across Spanish-speaking regions. Here is why: This approach ensures your messaging is targeted to buyers facing the exact challenges your services solve, and allows you to refine geos or company size further before sending to Leadsforge for tailored prospect lists.

Recommended triggers for outreach include: 1) New job postings or hiring activity 2) Announced company expansions 3) Recent funding rounds 4) Tech stack changes (such as switching ATS) 5) New HR leader appointments Here is why: Trigger-based outreach improves timing and relevance, making replies more likely since you connect with prospects during key change moments.

We recommend using a combination of Primeforge (to manage and warm up Google Workspace or Microsoft Outlook business mailboxes for high-trust sending) and Mailforge for sending your initial outbound campaigns with shared IPs to maximize deliverability. This setup gives you flexibility, deliverability best practices, and a straightforward mailbox scaling path as your program grows. Here is why: Primeforge keeps your core mailboxes healthy and prepared for calendar booking or reply management, while Mailforge optimizes high-volume cold email sends. Upgrade to Infraforge’s dedicated IP setup only if you pass 100,000+ sends/month or need whitelabeling.