Start by focusing your outbound efforts on companies and decision makers that most closely resemble your best existing clients or the type of clients you ideally want to serve. With Leadsforge, you can easily identify similar companies and contacts based on your current top-performing accounts, industry segment, and geography. Share your list of top customers or enter your ideal client profile in Leadsforge to generate a targeted prospect list tailored to your needs. Here is why When you go after lookalike audiences, you benefit from targeting companies who are more likely to convert since they fit the same success criteria as your best customers. This delivers higher response rates and faster traction for new outbound programs.

If your competitors have strong brands, you can target companies who follow or engage with their company pages. Just input your competitor’s LinkedIn company page link and website into Leadsforge. The tool will then identify and generate a list of relevant decision makers from among those followers, all with minimal effort on your part. Here is why Going after competitor page followers gives you access to prospects who are already interested in your type of services and are actively seeking solutions similar to yours. Share the LinkedIn company page link in Leadsforge and it will find the most relevant targets for you.

Segment your outreach lists by: 1) Decision maker role: Head of Talent, HR Manager, People Ops, Hiring/Functional Manager 2) Company size: SMB (10–50), scaleup (51–200), mid-market (201–1,000) 3) Hiring intent: companies with new job postings, recent funding, or headcount growth 4) Geography and language: Spanish-speaking LATAM, Spain, and optionally English-speaking markets By structuring your audience lists this way, you can personalize your message, improve engagement, and prioritize the segments most likely to generate meetings.

To maximize conversion, consider slicing your outreach by core verticals you serve most: Tech/IT firms, Customer Success companies, and Operations-heavy organizations within the SMB–mid-market range. Within each, further tailor messaging to address hiring pain points specific to each function or industry. Here is why Focusing on verticals enables you to speak directly to known challenges and position your firm as a specialized partner instead of a generic provider.