Custom Strategy

Gmail / Google Workspace's personal outbound strategy

We’ll share the exact tools that work best for Gmail / Google Workspace in the SaaS / Productivity to scale your outbound efforts and help you build more pipeline.

Prepared by Agent Frank

#1 AI SDR

Gmail / Google Workspace

Recommended Forges

Salesforge

Sales Execution

Leadsforge

Search Engine For Leads

Primeforge

Google & MS365 Infrastructure

Mailforge

Distributed Email Infrastructure

Still have questions?

Here's what Gmail / Google Workspace should do to generate more qualified meetings every month.

Lead generation

Customer Lookalikes

Start by identifying your best current customers — the mid-market to enterprise IT teams that use Workspace for productivity, security, and compliance. If you’re new to outbound, these are the easiest wins to pursue since you already understand their challenges, goals, and pain points. Here is why: Going after lookalikes of your proven customers reduces risk, raises response rates, and makes personalization much easier. Use Leadsforge to quickly find similar companies or contacts in your target industry, size, and tech stack.

Competitor Followers

Find and target the followers of your key competitors or similar product pages on LinkedIn. Leadsforge makes this easy: simply provide the name and website of your competitor’s company page, and Leadsforge will take care of discovering and qualifying those followers for you. Here is why: People following your competitors’ pages are usually in your ideal audience. Reaching them means your messaging is already highly relevant, and they’re more likely to recognize your value. Share their LinkedIn company page link in Leadsforge and it will find it for you.

Ideal Customer Profile

Focus your outreach on IT and Workplace decision-makers at mid-market SaaS and product-led companies. You can further refine your targeting by identifying teams by function (IT, Security, Operations), company size, and preferred geography (e.g., North America or EMEA). Assemble your Ideal Customer Profile (ICP) within Leadsforge to export a precise contact list. Here is why: Tailoring your messages to the right role and segment improves both reply and conversion rates. Leadsforge makes it easy to filter by role, industry, and geography to match your ICP exactly.

Targeting

Segmentation

Segment your campaigns by team function (IT, Security, Operations), company size (50–200, 201–1,000, 1,000+), and region (North America, EMEA). You can also layer in factors like product type or compliance needs for even sharper targeting. Here is why: Smaller, focused lists allow for highly relevant messaging and cadence — which stands out in crowded inboxes and earns more replies.

Vertical Slices

For vertical-specific outreach, prioritize industries where productivity and compliance matters most — like SaaS, enterprise tech, finance, healthcare, and legal. Build custom messaging for each industry you pursue. Here is why: Prospects are much more likely to respond to messages that reflect the unique pains and needs of their own industry. Leadsforge lets you isolate companies in any vertical and size for customized lists.

Signals

Some top triggers for outreach include recent funding announcements, new IT/security hires, job postings for relevant roles, and the adoption of new collaboration or email platforms. Set up alerts so you can reach out as these events occur. Here is why: Reaching out based on real, recent developments drastically improves the odds that your email will land at exactly the right time.

Outbound Stack We Recommend:

Every company should choose outbound tools that work specifically for their industry.

Do Outbound Using

Unlimited Linkedin Profiles

Unlimited Mailboxes

Unlimited Premium Warmup

ESP Matching for increased delivery

Here’s Why

Salesforge orchestrates multi-mailbox sending, team-level analytics, and automated cadence management for companies of all sizes. It’s particularly valuable as your team grows beyond three reps or when you want deep reporting and hands-off sequence management. Here is why: Salesforge takes care of complex multi-mailbox workflows, so you get higher productivity, better deliverability, and actionable pipeline insights with less manual work.

Find Leads using

Latest & High Quality Contact Data

Find Competitor’s LinkedIn Page Followers

Highest Data Coverage (10+ Providers)

Find Lookalikes of your Customers

Find Linkedin, Email & Phone Number

Here’s Why

Leadsforge provides consistently enriched, high-quality prospect lists with just a few clicks. Use it to quickly build lookalike audiences, tap into your competitors’ LinkedIn followers, or laser-focus on your ICP — all with reliable export credits built-in. Here is why: A lack of good data is the #1 reason outreach fails. Leadsforge ensures your team always has fresh, relevant leads, so your campaigns start strong and stay personalized.

Possible combinations

Mailbox setup is best handled with Primeforge (for managed and prewarmed Google Workspace mailboxes) and Mailforge (for high-volume, shared-IP outbound sending and deliverability). We recommend Google or Microsoft mailboxes combined with Primeforge for ease of use and optimal deliverability. Mailforge adds shared/rotating IP sending and automated campaign sequencing. As you scale up and if you hit deliverability ceilings, consider adding Infraforge for dedicated IPs and total control over your sending reputation.

Available Domains

yourbrand-outreach.com yourbrandmail.co yourbrandmail.io yourbrand-sends.com yourbrandhq.co yourbrandhq.io forgesend.com teamforge.co yourbrand-uk.com yourbrand-eu.com

Expected Results

10,000

Prospects Contacted This Month

20 – 40

Sales Calls Per Month

Pricing

Send Emails

1,000 Leads to reachout

10,000

410,000

Cost

$96 per month

Setup Time

5 Minutes

Reachout to 10,000 Leads via Linkedin & Email

Try Salesforge

Find Leads

8,000 Leads to extract

8,000

100,000

Cost

$40 per month

Setup Time

Instant

10,000 Credits to extract Linkedin, Email & Phone Numbers.

Try Leadsforge

Get Mailboxes

Google + Microsoft

0 Leads to process

100,000

Mailboxes

Cost

$113 per month

Domains

Cost

$126 per year

Try Primeforge

Get Mailboxes

Shared Email

0 Leads to process

100,000

Mailboxes

Cost

$75 per month

Domains

Cost

$126 per year

Try Mailforge

Get Mailboxes

Private Email

0 Leads to process

100,000

Mailboxes

Cost

$100 per month

Domains

Cost

$126 per year

Try Primeforge

Total price

$600

per month

Not sure what tool works for you?

10,000+ Businesses Run on Salesforge

View all Case Studies

Debt Investment

Case Study

Debt Investment

Case Study

“Salesforge and your other products, and your fast support team were crucial in my first 2 years running a lead generation agency. As a solo founder, generating leads for myself and my clients is challenging. Salesforge helped me create a "lean and mean" pipeline. With a small investment of time and money, I often receive so many leads that I have to pause my campaigns.”

Vytas Mikulenas

Founder, Lean Sales Systems

“I've used many platforms and no one beats Salesforge on email deliverability and ease of use. Every week the team adds new features and the support is excellent!”

Sam Momani

CEO, LinkedDNA

"Salesforge's new infrastructure is a game-changer. Big boost for my deliverability and sending capacity. I've tried multiple outreach tools and let me tell you: it's a must-have for everyone that is serious about cold emailing at scale."

Roman Hipp

Co-founder, bettercontact.rocks

"Our CAC is currently $2.86, and we expect it to decrease even further. We’re currently onboarding 4 to 5 new music creators every day. We truly believe in what you’re building at Salesforge. Your guidance on how to scale and reach the right customers has been a game changer for us. Tying your strategy of setting up domains + inboxes + warming up + daily limits with our royalty audit lead magnet has allowed us to grow efficiently, bringing in strong results without excessive effort. It’s made a real difference."