Start by focusing on your best-existing clients: professional services companies that rely on high-value, appointment-driven sales (such as consultancies, financial advisors, law firms, and high-ticket B2B SaaS). Build your first outreach list by identifying companies with similar size and business models as your top 2–3 customers. You can use Leadsforge to discover and organize these 'lookalikes' so you target the most receptive and lucrative companies from the start. Here is why: Targeting lookalikes of your best customers means you're speaking to decision-makers with proven interest and need. Leadsforge speeds up this process and ensures you aren’t starting from scratch each time you launch a campaign.

Expand your reach by targeting followers of competitor and adjacent service provider company pages on LinkedIn. Simply share the LinkedIn company page link in Leadsforge, add the company website, and Leadsforge will identify and collect relevant prospects for your campaigns. Here is why: Followers of similar companies are already interested in services like yours—they’re more likely to engage. This method gives you a high-quality, intent-based pool for outreach without having to manually build lists.

Organize your lists using these smart segments: 1) By buyer role (owners, heads of growth/sales, marketing directors) 2) By industry (consultancy, agency, SaaS, legal, finance) 3) By company profile (ARR/revenue bands, employee ranges) 4) By growth signals (recent funding, new hiring, leadership changes) Here is why: Smart segmentation lets you personalize messaging and cadences for each group. It increases reply rates and ensures your outreach feels relevant. List segmentation in Leadsforge gives you the flexibility to test, learn, and scale what works best.

Identify verticals where your offer resonates most—consulting, legal services, B2B SaaS selling big contracts, or finance/advisory. For each vertical, pull slice-specific case studies or ROI stats to personalize the outreach. Use these details within Salesforge to orchestrate outreach and automate personalized vertical touches over multiple mailboxes. Here is why: Sending tailored messages to each vertical demonstrates expertise. Salesforge automation makes sure the right information goes to the right target, every time.