Targeting works best when you clearly define who you're after. For EntrepreneurSprint, strong starting points include: founders, co-founders, or CEOs at early-stage startups (0–100 employees), especially those in SaaS or those recently funded. Next, look at geography — start with the US, UK, Canada, and Australia to reach major English-speaking markets. You can refine your lists further by team size, industry focus, or funding stage using Leadsforge before exporting and launching campaigns. Here is why: Narrow targeting helps you stand out and improves reply rates while saving time on irrelevant leads.

Monitor real-time triggers to find the best moments to reach out, like: 1) Funding announcements – when new money arrives, founders are focused on growth 2) Job postings for growth or marketing roles – signals a company is scaling 3) Product launches or beta announcements – a great moment to offer founder support or playbooks 4) Conference or accelerator cohort lists – these founders are open to new connections Here is why: Timing your outreach around these triggers increases your chances of getting noticed and booking meetings.

For mailbox setup, use Primeforge to manage and warm up your Google or Microsoft mailboxes. Pair it with Mailforge, which handles shared IP outreach and campaign management — perfect for early-stage teams sending their first outbound emails. Here is why: This setup gives you great deliverability, lets you scale mailbox numbers, and is simple to start without deep technical expertise needed.