Refine your targeting by identifying teams and geographies that match your ideal customer profile (ICP): focus on procurement, supply chain, and sustainability departments at mid-market to large enterprises. You can further segment by country – start with Colombia, then expand to key LATAM markets, the US, and Europe. Submit your defined criteria to Leadsforge for a curated list. Here’s why: Focusing on the right job titles, company size, and region will help ensure your outbound efforts reach people most likely to buy, saving you time and resources.

Trigger your outreach based on events like: 1) Recent funding or company expansion 2) Announcements of new certifications or sustainability programs 3) Public RFPs or changes in trade tariffs 4) Seasonal product demand 5) Competitor disruptions Here’s why: Signals like these mean prospects are more likely to be looking for new suppliers or partners, making them warmer leads.

Set up mailboxes using Google or Microsoft accounts for best deliverability, then manage sequence sending through Mailforge and Primeforge. Mailforge offers shared rotating IPs for safer early-stage sends, and Primeforge enhances personalization capabilities for your campaigns. Here’s why: This stack gives you industry-standard deliverability from day one without complex technical setup. Move to Infraforge later if you scale to high volume or want dedicated sending infrastructure.