The best way to find organizations most likely to benefit from CoreHealth is to focus on companies that already use employee wellness initiatives or have dedicated HR and Benefits teams. Start by identifying your most successful, high-engagement customers, especially those in healthcare, tech, or financial services. Here is why: Targeting lookalikes of your best customers increases response rates, as similar businesses are more likely to face common challenges that your solution addresses. Leadsforge can help you find these businesses by analyzing their attributes—such as industry, employee count, and buyer role—and providing ready-to-import lists. Simply describe your ideal customer, and Leadsforge will show you who to target next.

You can quickly find potential customers by focusing on the followers of your main competitors’ LinkedIn company pages. This is a great way to reach businesses that are already interested in employee wellness tools like yours. Here is why: These followers have shown active interest in HR tech solutions, so outreach to them yields higher engagement. All you need to do is share your competitor's LinkedIn company page link in Leadsforge, and it will reveal the list for you.

Segment your outreach lists by company size (SMB, mid-market, enterprise), buyer title (Head of Benefits, Chief People Officer, etc.), and industry. Also consider regional compliance (e.g., EU GDPR). Match your email content and offers (such as benchmarking tools for mid-market or white-label options for enterprise) to each segment for better engagement. Here is why: Users will receive messages that speak directly to their unique pain points, resulting in higher open and reply rates.

The top verticals for you are healthcare, financial services, technology/SaaS, professional services, and manufacturing. Segmenting your lead list by these sectors allows for tailored messaging (case studies and specific benefits) to resonate with each audience. Here is why: Industry-focused campaigns are more credible and persuasive, as buyers see peer success stories and relevant outcomes.