Start by identifying your best customers or the type of clients you see as your ideal fit. Focusing first on these segments ensures the highest chance for outbound success. With Leadsforge, you can quickly find companies similar to your top customers and grow your outreach list based on proven patterns. Here is why: Targeting lookalikes leverages what already works for your business, making your campaign more efficient and effective. Use Leadsforge to search for organizations resembling your key clients and get a solid list to kickstart your campaign.

For competitive insights, go after the followers of your competitors' company pages. All you need is their company page link and website—Leadsforge takes care of the rest. Here is why: Engaging audiences already interested in similar services gives you an edge. Just share their LinkedIn company page link in Leadsforge and it will find the people you need.

Segment your audience by both their role and company profile. Here is why: Tailoring your approach by segment increases relevance. Try breaks such as: 1) SMB prospects: 10–200 employees, sales/revops/founder roles 2) Mid-market: 200–1,000 employees, VP-level or partnerships 3) Competitor tech users: those using adjacent or similar solutions Leadsforge lets you build and export these lists fast.

Verticalizing your approach (targeting specific industries or sectors) helps you speak your customer’s language and makes your value clearer. Here is why: Companies in the same vertical often share pain points—segment by industry, geography, and team structure for maximum resonance.