Begin by defining your ideal customer profile: early-stage (pre-seed/seed) founders and founding teams in CEE, especially in B2B SaaS, marketplaces, and applied AI/fintech. Refine your search by filtering for founder roles, geography (Baltics, CEE capitals), and company stage. You can send these refined filters directly into Leadsforge to source precise lists quickly. Here is why: The tighter your ICP targeting, the better your messaging and response rates, so always align your data with your real outbound goals.

Set up triggers for outreach around: 1) Fundraising School application windows and deadlines 2) Recent startup funding rounds or hiring announcements 3) Event attendance (RSVPs, booth visits, speaker spots) 4) Major portfolio updates or exits Here is why: Timely outreach—aligned to your lead's biggest moves—shows you’re on top of the market and increases the likelihood of a reply.

Set up all outbound mailboxes using Primeforge for reliable Google Workspace or Microsoft mail hosting—this minimizes deliverability issues. Pair it with Mailforge for shared-IP sending, which ensures your emails land in inboxes, not spam. Always keep your primary domain (badideas.fund) just for transactional and inbound comms. Here is why: This combo protects your brand’s main domain, keeps outbound on a safe infrastructure, and lets you scale up as your outreach grows.