Here's what Avinim Réseau Brokers should do to generate more qualified meetings every month.
Lead generation
Start your outreach with companies or individuals who closely resemble your best-performing clients or your ideal target customer. Leadsforge can help you identify and build lists of shop owners, franchise managers, and business property decision-makers in Paris and across France who match the profile of the clients you’ve worked well with before.
Here is why: When you focus on your existing customer lookalikes, you increase your chances of getting positive responses, since you’re offering value to people who already have a high likelihood of needing your services.
To find new prospects, target the LinkedIn followers of pages belonging to your competitors or similar commercial real estate firms. This is a powerful way to identify people who have already shown interest in your market.
Here is why: These followers represent a warm audience who are actively interested in commercial properties, and connecting with them is more likely to generate real conversations and leads.
Share your competitor’s LinkedIn company page link in Leadsforge and it will do the rest for you.
Identify your key decision makers first: property owners, shop managers, franchise owners, CFOs, facility or real estate managers, and expansion leads at both single-location businesses and chains. Next, refine by location—start with Paris (especially Paris 16/Île-de-France), then include top cities where you operate (Lyon, Grenoble, Annecy, Le Havre, etc.). Segment further by property type: shops/restaurants, offices, warehouses, and hotels.
Here is why: By layering role, geography, and property interest, you can ensure your messages go to the right people, in the right place, at the right time. Use this segmentation to create focused outreach lists—and send these to Leadsforge for instant, validated contacts.
Targeting
Segment your outbound lists using these criteria:
1) Buyer role (CEO, Owner, Head of Real Estate, Facility Manager, Franchise Manager, CFO)
2) Property type (shops, offices, warehouses, hotels)
3) Geography (Paris HQ, regional hotspots, cities where you list properties)
4) Size (single-location businesses vs. multi-site chains/institutional landlords)
Here is why: Granular segmentation increases the chances your email or call will be relevant and well received, since your outreach is personalized by role, city, and real estate need.
Divide your campaigns into vertical slices based on the specific property types you serve: shops/restaurants, offices, warehouses/entrepôts, hotels. For each vertical, use case studies and regional market reports that speak directly to the needs and challenges of that sector.
Here is why: Talking the language of a specific property type helps you stand out and immediately signals your expertise to the prospect.
Trigger your outreach around real-time signals, like:
1) New store openings or franchise announcements
2) Lease expiries (found in property news or local listings)
3) Funding/expansion news for retail brands
4) Job postings for real estate/expansion managers
5) New properties listed by competitors
Here is why: Acting on these triggers means you’re connecting at the exact moment a prospect is most likely to need your help, making your outreach more timely and effective.
Outbound Stack We Recommend:
Every company should choose outbound tools that work specifically for their industry.
Unlimited Linkedin Profiles
ESP Matching for increased delivery
Here’s Why
Salesforge lets you create, send, and track multi-step outbound campaigns across all your brokers from one place. It’s perfect for a large, distributed team, keeping messaging consistent while still personalizing at scale. You can run A/B tests, monitor results, and orchestrate campaigns with minimal manual effort.
Here is why: This means more time for your brokers to talk with real prospects, and less time worrying about who to contact next or how to keep track of follow-ups.
Latest & High Quality Contact Data
Find Competitor’s LinkedIn Page Followers
Highest Data Coverage (10+ Providers)
Find Lookalikes of your Customers
Find Linkedin, Email & Phone Number
Here’s Why
Leadsforge gives you fast, high-quality, and validated lists of the exact contacts you want to reach—property owners, managers, and expansion heads. You’ll also get built-in email validation, so your bounce rate stays low and your domain reputation safe.
Here is why: You save hours on manual research and immediately have access to fresh contacts most likely to reply and convert.
For mailbox setup, start with Mailforge for cost-effective mailbox creation and management, and consider adding Primeforge as you want to send from Google or Outlook mailboxes for better deliverability down the line. If your outbound volume grows very high, you can always upgrade to Infraforge for dedicated IPs and full infrastructure ownership.
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