Jānis Plūme

CEO @Outbound Pros

Jānis Plūme is a B2B outbound marketing specialist focused on helping companies generate consistent sales opportunities through targeted outreach. He designs and runs outbound systems that combine prospecting, cold email, and messaging strategy to connect businesses with qualified prospects.

Based in Riga, Latvia, Jānis works with companies that want a predictable pipeline without relying solely on inbound marketing. His approach centers on building simple, scalable outreach processes that prioritize relevance, clear messaging, and measurable results.

With a background in business and marketing, he focuses on turning outbound prospecting into a reliable growth channel for B2B companies by combining strategy, experimentation, and data-driven optimization.

Blog posts by Jānis Plūme

What LinkedIn Tactics Work Best for B2B Outreach?
B2B Lead Generation

What LinkedIn Tactics Work Best for B2B Outreach?

Jānis Plūme shows how LinkedIn outreach works: target signals, deliver value first, run smart sequences, and build predictable B2B pipeline.