Here's what Tertium Technology Pvt Ltd should do to generate more qualified meetings every month.
Lead generation
For best results, start by targeting businesses that closely resemble your favourite or most successful clients. Think of your top 5–10 customers: which industries are they in, where are they based, and what roles did you work with? Leadsforge specializes in finding similar prospects so you can double down on proven success.
Here is why: Companies that already match the profile of your previous wins are more likely to want and value your services. Leadsforge helps you build lists of these lookalikes quickly and efficiently, keeping your pipeline full of high-potential leads.
A smart way to find leads is by targeting people who already show interest in your competitors. Simply provide the LinkedIn company page link of a competitor to Leadsforge – you don’t have to do any manual searching. Leadsforge will identify the relevant audience for outreach.
Here is why: Followers of competitor company pages are often decision-makers and budget holders interested in services like yours, making them warmer prospects. If you know a competitor’s LinkedIn page, just share the link in Leadsforge and it will do the rest for you.
Start by defining your ideal customer profile (ICP): Which company sizes, roles, and locations fit you best? For Tertium, that means targeting SMBs (10–500 employees), especially in India and the APAC region, and going after Marketing Managers, Heads of Digital, Founders/CEOs, and Product Leads at e-commerce, SaaS, and local service businesses. You can refine this further by team size, specific city, or technology stack, then upload your targeting preferences to Leadsforge.
Targeting
Segment your outreach by:
1) Industry (E-commerce, SaaS/Tech, Local Services)
2) Company size (SMB to mid-market)
3) Geography (India, APAC, international expansion as needed)
4) ICP fit (marketing decision makers, CEOs, product leads)
Here is why: Granular segmentation lets you send hyper-relevant messages to each group, increasing the chance they’ll see value in your offer.
Divide your campaigns into focus areas based on your main customer buckets:
1) E-commerce — Focus on improving landing pages, speeding up checkout, boosting conversions
2) SaaS/Tech — Help with onboarding funnels, migrations, and product-led growth
3) Local SMBs — Offer local SEO, website refreshes, and booking optimization
Here is why: Customizing your message to each vertical ensures your outreach speaks directly to what matters most for each group, making your campaigns more effective.
Watch for signals like a target company launching a new website, posting a marketing job opening, or announcing funding. These events usually mean they’re open to new ideas or improvements — perfect timing for a personalized pitch. Other triggers include product launches, ad pauses, and seasonal sales events.
Outbound Stack We Recommend:
Every company should choose outbound tools that work specifically for their industry.
Unlimited Linkedin Profiles
ESP Matching for increased delivery
Here’s Why
Salesforge is your all-in-one outbound automation platform, bringing together personalization, campaign management, and results tracking. This is especially valuable for digital agencies of your size wanting to maximize ROI by sending smarter, not just more. You’ll save time, personalize at scale, and improve response rates without extra manual work.
Here is why: Managing sequences, follow-ups, and analytics in one tool cuts down time spent on admin and lets you focus on improving your messaging and results.
Latest & High Quality Contact Data
Find Competitor’s LinkedIn Page Followers
Highest Data Coverage (10+ Providers)
Find Lookalikes of your Customers
Find Linkedin, Email & Phone Number
Here’s Why
Leadsforge makes list building easy and powerful. Whether you want to go after your best client lookalikes, target specific competitor followers, or reach new company types, Leadsforge finds the right prospects fast.
Here is why: Quality lists are the starting point of every good outbound campaign. With Leadsforge, you can focus on crafting your message — we’ll help you find who to send it to.
To get the best deliverability and system simplicity as you launch, use Primeforge to access Google or Microsoft mailboxes. Primeforge will keep your email reputation strong. For your outbound email sending, Mailforge handles multiple mailboxes and sequence management easily on shared infrastructure, so you don’t need to set up complex configurations yourself.
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