Hoopla

Hoopla is a sales gamification and recognition platform that turns live performance data into leaderboards, competitions, and automated celebrations. It pulls metrics such as revenue, calls made, meetings booked, pipeline created, and closed deals from Salesforce, HubSpot, Microsoft Dynamics, Talkdesk, Google Sheets, and other sources, then broadcasts them to office TVs, desktops, a widget on the Salesforce home page, and native iOS and Android apps. Teams run races, tournaments, and head-to-head challenges, and reps redeem points earned through competitions in a built-in rewards store. Beyond sales, the platform is used by customer success and contact center teams to track metrics such as churn, renewals, handle time, and resolution speed. Founded in 2010 and now operated by Displai Systems, Hoopla describes itself as the original gamification platform and holds a 4.2 out of 5 rating on G2 from 330 reviews.

Features

• Live KPI Leaderboards: Broadcasts real-time dashboards and animated leaderboards for revenue, activity, and pipeline metrics to every screen.
• Competitions and Challenges: Races, tournaments, head-to-head Faceoff matchups, and live call battles turn targets into team contests.
• Automated Celebrations: Win announcements, shoutouts, and news flashes trigger automatically when deals close or milestones are reached.
• Built-In Rewards Store: Points from competitions and milestones are redeemable for prizes, including customizable company rewards.
• Flexible Broadcasting: Free proprietary plug-and-play TV hardware with a stated 99.998% uptime, URL links for any screen, secure streaming, and a native mobile app.
• Salesforce Widget and Integrations: Leaderboards appear directly on the Salesforce home page, alongside connections to HubSpot, Dynamics, Talkdesk, Slack, Google Sheets, and a REST API.

Pricing

Hoopla does not publish plan prices. Access starts with a demo and a no-cost, fully supported 30-day free trial covering the entire sales team.

• Subscription: Contact for details. Pricing is quoted following a demo.

The proprietary TV broadcasting device ships at no additional cost, and the company states that customers can go live within 24 hours, with its customer success team configuring leaderboards within days.

Pros

• Ease of Use: G2 reviewers consistently praise how straightforward Hoopla is for both managers and reps.
• Motivation and Culture: Users report reps becoming more competitive and engaged once they see themselves on live leaderboards, with one customer citing a 17% sales growth improvement.
• Strong Leaderboards: Reviewers rate the animated leaderboards highly for tracking sales, calls, and other objectives side by side.
• Remote-Friendly: The mobile app, URL links, and Salesforce widget keep remote and hybrid reps in the same competitions as office teams.
• No Hardware Cost: The plug-and-play TV device is provided free, removing an upfront equipment expense.
• Fast Rollout: The customer success team handles setup, with leaderboards typically live within days.

Cons

• Missing Features: Missing functionality is the most frequently cited complaint theme among G2 reviewers.
• Setup and Data Configuration: Some reviewers report challenges with initial configuration and data management.
• Dated Look and Feel: Capterra reviewers suggest the interface and functionality could be more modern.
• Better Suited to Larger Teams: Reviewers note it works best for larger, competitive sales floors and less well for small teams.
• Support Comparisons: G2 comparisons rate a leading competitor higher on support quality.
• No Published Pricing: Costs are only available after a demo, which complicates side-by-side evaluation.