Salesforge vs Expandi: What's The Best Cold Outreach Tool?

Cold outreach tools shape prospect engagement and response rates. Choosing the right automation tools impacts cold outreach campaign success, therefore it's important to dive deeper for a full comprehending of what both Salesforge and Expandi offer.

Salesforge vs Expandi - LinkedIn and Email Outreach Tool Key Features

Both Salesforge and Expandi automate LinkedIn outreach and help run outreach campaigns at scale, reducing manual connection requests, follow-ups, and campaign monitoring overhead.

Salesforge packages LinkedIn automation tools and email outreach together in a single cold outreach workspace.

Expandi is focused on LinkedIn automation software and smart sequences.

Pricing Plans & Cost at Scale

Salesforge offers 2 plans: Pro at $48/month (5000 emails, 100 email validation credits and 100 personalization credits per month) and Growth at $96/month (50000 emails, 1000 email validation credits and 1000 personalization credits per month)

Expandi pricing lists $99/month per LinkedIn account (grants 15 generation and 20 reply credits per day and unlimited LinkedIn actions, though they recommend ~250 actions/day and up to ~100 emails per day).

For teams or lead generation agencies needing multiple accounts, per-account billing makes Expandi pricier as profiles scale. That pricing difference matters for multi-account campaigns.

Free Plans

For testing out the email and LinkedIn outreach automation capabilities that both tools offer: Salesforge offers a 14 day free trial, while Expandi offers a 7 day free trial.

Channel Focus: Multi-Channel vs LinkedIn-first

Salesforge emphasizes LinkedIn + email campaigns in the same workflow, which helps automated LinkedIn outreach across channels.

Expandi positions itself as a LinkedIn automation tool with strong smart sequences and multichannel follow-ups focused around LinkedIn.

LinkedIn Automation Features at a Glance

Salesforge includes LinkedIn outreach as a core channel alongside email, and it advertises unlimited LinkedIn senders on its plan, as well as also having built-in limits to adhere to LinkedIn limits. That unlimited sender model is perfect for larger teams that need multiple LinkedIn profiles without massive per-profile fees.

Expandi highlights smart automated sequences, a Smart Builder visual flow, and the ability to send hundreds of connection requests weekly while adhering to LinkedIn limits. Their builder supports trigger-based outreach and behavior-driven conditions.

Email Outreach & Deliverability

Cold email deliverability is a deciding factor for outreach campaigns:

• Salesforge advertises built-in unlimited warm-up, dynamic IPs, and mailbox rotations to protect inbox placement, which directly supports email outreach and reduces the need for external warm-up tools.
• Expandi supports email follow-ups and recommends warm-up practices but is primarily LinkedIn-focused.

Email Warm Up

Automatic warm-up builds sender reputation for email campaigns:

• Salesforge explicitly positions free unlimited warm-up as bundled and automated. This reduces setup friction for teams that want to scale email outreach while monitoring campaign performance.
• Expandi has no proprietary email warm-up tool.

Smart Campaign Builder & Smart Sequences

Salesforge offers a smart campaign experience designed for combined LinkedIn campaigns and email campaigns, including A/B tests and multi-language support.

Expandi’s Smart Builder is a block-based visual editor for smart sequences and automated LinkedIn outreach.

Ultimately, both provide great tools to design outreach goals and conversion path.

Personalization at Scale

Personalized messages are crucial to build respect and maintain high response rates from prospects:

• Salesforge focuses on AI personalization credits to produce tailored cold outreach messages at scale and to boost reply rates across channels.
• Expandi supports advanced personalization and multimedia personalization (GIFs, personalized videos).

Multiple Accounts Management

Multiple accounts and multiple account management are essential for larger sales teams:

Salesforge’s unlimited LinkedIn senders, unlimited workspaces and unlimited mailboxes model is purpose-built to reduce per-client overhead.

Expandi supports multiple LinkedIn accounts but charges per linked account subscription. For agencies that run many LinkedIn campaigns, that billing model will drive up costs drastically.

Team Management

Both platforms offer team management and permission management controls:

• Salesforge advertises unlimited users on higher tiers and onboarding support for teams.
• Expandi details roles and granular access controls.

For sales teams, these features help distribute outreach tasks and maintain safety across LinkedIn profiles while keeping an efficient workflow.

Monitoring Campaign Performance & Analytics

Monitoring campaign performance is central to iterating and continuously improving cold outreach campaigns:

• Salesforge provides detailed dashboards with real-time campaign analytics + export campaign data options via CSV and webhooks to feed campaign metrics into CRMs and reporting stacks.
• Expandi highlights detailed metrics and a global smart inbox to centralize replies.

Integrations

Salesforge offers broad connectivity (1000+ apps):

• Native integrations with major CRMs
• Webhooks
• API access
• Zapier
• Export options so teams can push campaign events and reply data into reporting stacks or CRMs.

Expandi provides:

• Documented API/webhook support
• Zapier
• Make
• Direct CRM recipes (HubSpot, Pipedrive examples) for real-time lead syncing and automation

LinkedIn Limits & Account Safety

Both tools include safety features to protect LinkedIn accounts and advise on sending limits:

• Salesforge relies on sending rotations, limits and account protections to comply with LinkedIn behavior norms.
• Expandi lists explicit rate guidance (connection request caps) and offers a dedicated IP option.

Security, Permission Management & Roles

Permission management is crucial when multiple team members or clients access outreach campaigns:

• Expandi supports roles and granular controls.
• Salesforge offers role controls and unlimited users on Growth.

For agencies, granular roles help protect LinkedIn company pages and client accounts.

Agency Features & Whitelabel

Lead generation agencies often demand whitelabel options, workspace separation, and reporting. Both tools offer agency capabilities and whitelabel options; Salesforge’s unlimited workspaces plus lower per-portfolio cost make it a strong value proposition for agencies managing many LinkedIn campaigns.

Personalization Options: Visual Media vs AI

Salesforge’s AI personalization credits focus on producing AI-generated, multi-source-personalized cold outreach messages across LinkedIn and email.

Expandi’s multimedia personalization supports personalized videos and images to increase reply rates for LinkedIn campaigns.

Global Smart Inbox & Reply Routing

A global smart inbox unifies replies from LinkedIn profiles and email mailboxes. Centralized reply workflows speed up follow-up and qualification:

• Salesforge centralizes replies and allows exporting reply data for deeper funnel work
• Expandi markets inbox management features

Advanced Tools for Large-Scale Outreach

Salesforge scales heavy multi-channel sends with unlimited LinkedIn senders and mailboxes - its AI-driven campaign orchestration, API/webhooks and unlimited workspaces let agencies distribute volume across profiles, monitor deliverability, and export data - reducing per-profile cost and setup friction for thousand+ message programs.

Expandi scales LinkedIn-centric outreach via Smart Sequences and behavior-driven triggers with conservative rate guidance to preserve account safety. Per-LinkedIn-account billing raises costs as profiles scale, but multimedia personalization and multi-account campaign tools help maintain reply rates while staying within LinkedIn limits.

Human Behavior & Safe Automation

Both platforms emphasize mimicking human behavior to avoid LinkedIn detection and to stay within safe LinkedIn limits. Salesforge notes sending rotation and safety tooling. Expandi advertises behavior-driven conditions and safety thresholds.

Target Audience & Outreach Goals

If your target audience responds best to LinkedIn prospecting and connection requests, Expandi’s LinkedIn automation software might be a more optimal tool for your team.

If your outreach goals are multi-channel (LinkedIn + email outreach) and you want cost-effective multiple account management, Salesforge typically fits better.

An agency with 5 client LinkedIn accounts would pay ~5x$99/month on Expandi without negotiating discounts. Salesforge’s unlimited senders/workspaces model removes per-profile charges and often reduces total monthly spend for agencies with its Growth plan which starts at only $96/month.

Customer Support Team

Salesforge offers in-app human live chat and a support ticket channel plus dedicated onboarding and priority support on higher plans, and an extensive knowledge base full of tutorials, documentation, comparisons, etc. + a large Slack community.

Expandi likewise promotes live chat, email support, agency-focused onboarding and a Facebook group for troubleshooting and best-practice help - a model geared to agencies that need onboarding and ongoing campaign advice.

Salesforge vs Expandi - Automation Tool Final Verdict

For teams whose outreach mixes LinkedIn prospecting and email campaigns and who must scale many LinkedIn accounts, Salesforge’s unlimited senders, unlimited mailboxes, built-in warm-up, and bundled deliverability features typically deliver more value per dollar.

For LinkedIn-only campaigns focused on advanced smart sequences and personalized media, Expandi is excellent.

Key Benefits of Choosing Salesforge

1. Cost at scale: Unlimited LinkedIn senders and unlimited mailboxes cut per-profile costs for agencies and sales teams.
2. Deliverability-first: Built-in unlimited warm-up, dynamic IP considerations, and mailbox rotation help keep email campaigns out of spam.
3. True multichannel: Run LinkedIn campaigns and email campaigns in the same smart campaign workflows.
4. Agency-friendly: Unlimited workspaces, whitelabel options, and priority onboarding reduce overhead per client.
5. Practical onboarding & support: Salesforge cites live chat and priority onboarding for Growth users; that accelerates pilot setups and campaign launches.

But, ultimately, the appropriate tool for your business depends on your priorities and goals.

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