Salesforge vs Waalaxy vs HeyReach: Cold Outreach Tool Comparison

For a thorough understanding of what each option offers, a brief comparison table isn't enough to grasp all intricacies that come with each tool, so let's dive deeper into what makes Salesforge, Expandi and HeyReach unique.

Salesforge vs Waalaxy vs HeyReach: Product Snapshot

• Salesforge positions itself as a multi-channel outreach platform that pairs LinkedIn automation with scalable email infrastructure and a consolidated reply inbox.

Salesforge emphasizes unlimited LinkedIn senders, unlimited mailboxes, unlimited workspaces, even unlimited seats + the Forge Stack for every step of cold outreach, which is marketed to reduce deliverability friction and create a seamless workflow for campaigns that combine LinkedIn outreach and cold email.

• Waalaxy is a LinkedIn automation tool with a Chrome extension and inbox-style conversation manager aimed at fast LinkedIn prospecting, email enrichment, and basic LinkedIn automation sequences.

It advertises pre-built campaigns and a basic email finder for teams that want simple LinkedIn campaigns and contact data pushed to major CRMs.

• HeyReach targets agencies and large growth teams, selling itself around scaling many LinkedIn accounts similarly to Salesforge (although Salesforge offers it at a fraction of the price), and signal-based triggers to create highly personalized messages across campaigns.

Each vendor is clear on its focus:

• Salesforge toward multichannel outreach, scale, ease and deliverability
• Waalaxy toward simple LinkedIn outreach
• HeyReach toward agency-scale LinkedIn outreach (with expensive pricing to match)

Pricing Structure

Salesforge provides 2 plans oriented around outreach scale and a 14-day free trial (with 2 free months granted when using annual billing):

• $48/mo for Pro plan (you get: 1000 active contacts in sequence, 5000 messages/mo, 100 email validation credits/mo, 100 personalization credits/mo, unlimited mailboxes, unlimited contact storage, free premium warm up via Warmforge, unlimited workspaces, connect unlimited mailboxes, a unified inbox (Primebox), mailbox rotation, dynamic IPs, live chat support and more)
• $96/mo for Growth plan (you get: 10x the credits from the Pro plan, unlimited seats, A/B testing, personal onboarding, API access, 100 social action credits/month, multi-language sequences, Primebox AI reply crafting, ESP matching, access to a massive knowledge base and more)

Waalaxy offers a free plan with very limited features and provides paid plans and team/enterprise plans for more advanced features and higher send limits:

• ~$46/mo for Pro plan (300 invitations/mo, unlimited campaigns, automated follow-up messages, 25 email finder credits)
• ~$116/mo for Advaned plan (800 invitations/mo, live chat support)
• ~$162/mo for Business plan (also 800 invitations/mo + email capabilities added, 500 email finder credits, multiple LinkedIn senders)
• ~$572/mo for Elite plan (also 800 invitations/mo, 10k email finder credits, LinkedIn Sales Navigator membership)

HeyReach publishes multi-tiered plans aimed at single users up to agency-scale teams, and also offers a 14-day free trial (quarterly/yearly billing discounts available):

• $79/mo for Growth plan (you get: unlimited campaigns per seat, various LinkedIn actions (connection requests, messages, profile views, InMails), separate workspaces & permissions, basic integrations)
• $999/mo for Agency plan (you get: 50 senders, unlimited campaigns, all Growth features, whitelabel, done-for-you onboarding, bring-your-own-proxies support, separated client workspaces & permissions for agency workflows)
• $1,999/mo for Unlimited plan (you get: unlimited senders, all Agency features plus AW branding add-ons, done-for-you migration, and priority support)

Core LinkedIn Automation Features

All three tools offer the standard LinkedIn automation features - connection requests, automated sequences, profile visits, message templates and so on - but they differ by depth and UI intent.

• Waalaxy pitches itself as “the simplest LinkedIn automation tool”. It works via Chrome extension that imports Sales Navigator or LinkedIn Search results and launches pre-made campaigns. It’s deliberately user-friendly and simple for teams who want fast LinkedIn lead generation without a steep learning curve, though this also means its fairly lacking in features.
• HeyReach focuses on agencies, plus advanced signal-based triggers and Clay/n8n templates to build complex workflows. It’s built so larger teams can orchestrate multiple LinkedIn accounts and personalized messages at scale.
• Salesforge’s UI is oriented around blending LinkedIn automation with email sequences within a unified inbox for consolidated replies (Primebox), giving sales teams a single control plane for automated, hyper-personalized messaging and multi-channel orchestration at scale.

If your priority is simple LinkedIn prospecting with mediocre results, Waalaxy’s UI and Chrome extension reduce the learning curve. For advanced users who want integrated workflows and multi-channel controls, Salesforge tilts toward that combined experience.

Multi-channel Outreach

LinkedIn campaigns are powerful, but the best outreach efforts blend channels.

• Waalaxy supports LinkedIn outreach with basic cold email sequences in campaigns + offers an email finder and CRM syncs, which help with contact data and basic email sequences but doesn’t advertise the deep deliverability infrastructure Salesforge makes central.
• HeyReach remains LinkedIn-first, and while it integrates with webhooks and CRM systems to feed multi-channel workflows, its core strength is LinkedIn outreach automation at scale - not email.
• Salesforge explicitly builds toward multichannel outreach: conditional sequences that span LinkedIn and email plus deliverability tooling to keep cold email landing in inboxes.

If you care about campaign efficiency, conversion rates, and long-term sender reputation when pairing LinkedIn outreach with cold email, Salesforge is the way to go.

Email Deliverability

Since email outreach isn't a main focus for neither Waalaxy, nor HeyReach, neither of them have any proper email deliverability capabilities. Salesforge, on the other hand, makes it a core focus:

• Unlimited free warm-up (via Warmforge)
• Dynamic IPs
• Rotating mailboxes
• ESP matching
• Spam checker
• Detailed deliverability monitoring

And more deliverability capabilities that come bundled for free together with every Salesforge subscription (Growth plan - $96/mo).

The Forge Stack (Warmforge, Mailforge, Infraforge, Primeforge) is the integrated infrastructure for warming, dedicated IPs, ESP matching, and mailbox health monitoring - all practical levers for teams worried about spam filters and campaign efficiency, with Warmforge coming bundled for free with all Salesforge plans.

LinkedIn Account Safety

Account safety is non-negotiable when you operate multiple LinkedIn accounts.

• Waalaxy advertises safety-first automation (limits up to 800 invitations per month and anti-duplicate import protections) and positions its Chrome-extension flows as “100% safe for your account” when used per guidelines.
• HeyReach repeatedly foregrounds account safety for agencies, claiming robust practices for running many accounts and expressly marketing itself to teams who care about preserving LinkedIn account health while scaling outreach.
• Salesforge combines measured LinkedIn automation that keeps to recommended limits with responsible email deliverability controls and a unified reply surface. That way teams can reduce risky behavior across channels, such as avoiding over-reliance on one outreach vector while tracking replies centrally to limit follow-up mistakes.

Managing Larger Sales Teams

Scaling outreach often requires multiple LinkedIn accounts.

• Waalaxy supports team dashboards where multiple users can collaborate and share prospect lists, but its model remains focused on simple team coordination rather than wholesale unlimited-account agency scaling.

• HeyReach markets itself expressly for multi-account scale (“unlimited senders, one fixed cost”), making it attractive to agencies managing many client accounts (at least those who can afford it).
• Salesforge differentiates itself by coupling support for unlimited LinkedIn accounts with unlimited mailboxes. The combined pitch is that you can run multiple accounts and parallel email sequences without degrading deliverability or losing track of replies.

For sales teams wanting to run LinkedIn outreach tightly alongside deliverable email sequences within a convenient, unified inbox, Salesforge provides a more integrated multiple-account story.

Message Personalization

Personalized messages and automated sequences are core to converting prospects.

• Waalaxy includes an AI message drafter (Waami) that suggests messages, hundreds of pre-made campaigns, and templates for automated sequences.
• HeyReach emphasizes signal-based triggers and integrations (Clay, n8n, Make) to power highly personalized messaging across LinkedIn campaigns.
• Salesforge highlights multi-source AI hyper-personalization for outreach campaigns and conditional sequences that combine LinkedIn actions with email follow-ups. The practical benefit is consistent personalization across channels and centralized analytics, which helps sales teams iterate on what works in connection requests and follow ups.

For teams that prize tailored approaches and higher reply rates, the ability to route personalized messaging through both LinkedIn and email in coordinated sequences is a decisive advantage.

Unified Inbox & Reply Management

A unified inbox can be the difference between a lead converting and a prospect slipping away.

• Waalaxy offers an inbox for LinkedIn conversations with scheduling, tags, templates, and follow-up automation.
• HeyReach places emphasis on team workflows and client-separated workspaces for reply management across many accounts, but its core is still LinkedIn-first.
• Salesforge’s Primebox consolidates all replies across email and LinkedIn, captures responses even if prospects reply from a different email, and adds AI-assisted workflows to keep follow ups timely.

That advanced unified-inbox story is central to Salesforge’s pitch that multi-channel outreach should not create disjointed reply handling.

If your outreach efforts run over both email sequences and LinkedIn messages, a single consolidated inbox that surfaces replies and automates follow-ups reduces the risk of lost conversations and improves conversion rates.

Integrations

Practical outreach depends on clean contact data and tight CRM integrations.

• Waalaxy integrates with major CRMs and advertises an email finder to enrich LinkedIn prospects and push verified emails into CRM systems via native syncs or via Zapier/Make.
• HeyReach also offers APIs, webhooks, and Clay templates so agencies can wire signal-based triggers and lead enrichment into their stacks. It’s purpose-built to fit into a GTM tech stack.

Salesforge too supports many native integrations, but one important distinction is the proprietary Forge Stack, which keeps prospect data, campaign history, and inbox conversations aligned so that when a lead moves to opportunity stage the handover is seamless. Notable Salesforge integrations include:

• Major CRMs
• SMTP
• API
• Webhooks
• Slack
• Zapier
• Clay
• Whitelabel
• The Forge Stack (Salesforge + Mailforge, Infraforge, Primeforge, Warmforge, Leadsforge)

And many more. If your priority is to keep the team aligned and ensure prospects are tracked consistently in your CRM, all tools cover the essentials - but Salesforge’s emphasis on consolidated data and comprehensive campaign tracking makes it slightly better when you want uniform access to replies and campaign insights across both LinkedIn and email channels.

Learning Curve & Customer Support

Waalaxy’s tutorials, Chrome-based flows and pre-made campaigns minimize the learning curve for teams new to LinkedIn prospecting, though Waalaxy is a very simple and easy to learn tool to begin with. It’s ideal for users who want quick results without much emphasis on the quality of the results.

HeyReach offers templates, Clay and n8n integrations, and an agency-friendly onboarding path emphasizing developer hooks, which appeals to advanced users and GTM teams building complex automation.

Salesforge combines a product academy, an active Slack community, and thorough documentation for teams that need to manage deliverability, set up domains, DKIM/SPF/DMARC, and run multi-account/email campaigns. Salesforge additionally offers 24/7 email and live chat support in case any issues or questions arise.

Final Verdict: Which Automation Tool To Pick?

If you want a simple LinkedIn automation tool to run basic LinkedIn campaigns, you can try Waalaxy.

If you’re a large team with a lot of money to spare that needs to manage many LinkedIn accounts across many workspaces, HeyReach’s offering could be a good fit.

If your outreach efforts are multichannel and you care about inbox placement, state-of-the-art hyper-personalization, consolidated reply handling, an active and caring support team and robust integrations, Salesforge is the way to go.

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