5 White Label Cold Email Marketing Platforms To Resell [2025 Comparison]
If you’ve ever thought about starting your own cold email service or agency, white-label cold email marketing platforms make that possible.
They let you resell powerful outreach software under your own brand, so your clients see you, not the tool behind it.
But with so many platforms out there, finding one that’s truly built for reselling, with branding control, strong deliverability, and reliable infrastructure, can be tricky.
That’s why I’ve put together this list of 5 best white-label cold email marketing platforms to resell in 2025.
These tools help you launch your own outreach business fast, without building anything from scratch.
We’ll go through each, Salesforge, Infraforge, Lemlist, Mailjet, and Snov.io, compare their white-label options, pricing, and what makes them worth reselling.
Let’s dive in and find the right one for your business.
TL;DR
Here’s a quick look at the best options:
- Salesforge: Best all-in-one white label cold email platform. Full branding, deliverability, and AI SDR built-in.
- Infraforge: Resell private email infrastructure with pre-warmed domains and IP rotation.
- Smartlead: Agency-focused white label setup with custom pricing and reporting.
- Saleshandy: Lets you fully rebrand the platform with your logo, domain, and client analytics.
- ManyReach: Modern pay-as-you-go platform with AI reply sorting and team dashboards.
If you just want to start fast with zero tech setup, Salesforge is the easiest pick.
It gives you a ready-to-sell white label cold email platform that looks like your own SaaS from day one.
What Is White Label and How Does It Work for Cold Email Platforms?
A white label cold email platform is a tool you can rebrand and resell as your own product.
This means you don’t build the software, you rent or license it from an existing provider, but your clients see your name, your logo, and your domain everywhere.
Here’s how the process typically works:
1. You rebrand the platform
You get your own dashboard, logo, custom domain (like app.youragency.com), and even your own support email.
To your clients, it looks like your software.
2. You set your own pricing
You can resell it in two common ways:
- Markup model: You buy licenses at a wholesale price (say $30/account) and sell them for more (like $99/account).
- Revenue share model: You share a percentage of your client’s subscription revenue with the original platform.
Both work fine, it depends if you want predictable margins (markup) or easy scaling (revenue share).
3. The provider manages infrastructure
Behind the scenes, the platform provider takes care of:
- Security, compliance, and updates
- Deliverability systems (SPF, DKIM, DMARC, reputation)
So you don’t need to worry about maintenance or backend issues, that’s all handled for you.
4. You focus on sales, clients, and support
You can either manage support in-house (using your own support desk), or let the platform handle tech tickets in the background.
Most white-label providers offer a “silent support” option, they help your clients, but under your brand name.
5. You earn recurring revenue
Once clients are onboarded, you earn monthly income as long as they keep using your branded version.
Some agencies also bundle extra services like lead sourcing, copywriting, or deliverability consulting to increase their profit margins.
White labeling lets you launch your own cold email SaaS business without building software, hiring developers, or managing servers.
You handle the brand, pricing, and customer relationships.
The provider handles the tech, infrastructure, and deliverability behind the curtain.
Next, let’s look at which platforms actually make this possible, and which ones give you the most freedom to grow.
How I Evaluated These Cold Email White Label Platforms?
- Branding Control:
I checked if you can fully make the software yours, change the logo, colors, login page, domains, and even email templates, so it feels like your own product.
- Multi-Tenant Setup & Scalability:
I looked for sub-accounts and workspaces that help you manage multiple clients safely with separate limits and logs.
- Deliverability & Infrastructure:
I tested if each tool keeps emails landing in the inbox, with built-in warm-up, IP rotation, spam checks, and sender health tracking.
- Automation & API Coverage:
I checked how much manual work it removes, things like auto-sequences, triggers, and API or webhook integrations for smooth client onboarding.
- Data Security & Privacy:
I made sure client data stays safe, seeing if they offer data residency options, role-based access, encryption, and backups.
- Partner & Reseller Programs:
I reviewed how easy it is to resell, whether they give clear documentation, fast account setup, and good profit margins.
- Pricing:
I compared how each tool charges, per seat, per account, or by usage, and how much freedom you get to set your own reseller margins.
- Onboarding & Ease of Setup:
Finally, I tested how fast you can go live, tools with quick onboarding, templates, and DNS setup guides scored higher.
Each of these points helped me see which tools are truly built for white labeling, not just regular outreach platforms with a “reseller” tag.
5 White Label Cold Email Marketing Platforms To Resell [2025 Comparison]
1. Salesforge – The Easiest White Label Cold Email Platform To Resell
If you want to start your own cold email business without building the software yourself, Salesforge is the one I’d tell you to look at first.
With Salesforge, you get your own branded cold email platform, fully set up, with everything from outreach to deliverability already running in the background.
You just add your logo, your domain, your colors, and start selling it to clients under your brand.
You don’t need to worry about the tech side. Salesforge handles all the heavy stuff, things like SPF, DKIM, DMARC setup, warm-up, infrastructure, and inbox management.
You focus only on your clients and the revenue.
Here’s How the White Label Works?
You get access to the Salesforge Reseller Program, where you can earn a 20% revenue share or simply mark up your pricing to make your own profit.
You’ll get a separate dashboard to manage your client accounts, check what’s happening, and keep full control over everything.
Once you join, the setup is simple:
- Book a call – they walk you through how reselling works.
- Sign up – you get your own branded access link.
- Start reselling – they’ll help you set it all up in no time.
What Makes Salesforge Worth It?
- You can add your own branding and custom domain so clients see your product, not Salesforge.
- You can manage multiple clients easily, perfect if you run an agency or consultancy.
- Everything’s built for high deliverability, warm-up (via Warmforge), private infrastructure (via Infraforge), and mailbox setup (via Primeforge).
- Includes AI SDR Agent Frank, who helps write and send human-like cold emails automatically.
- Has integrations with CRMs like HubSpot and Salesforce for smoother workflows.
Who It’s Best For
- If you run a marketing or cold email agency, you can sell your own “outreach platform” and increase client retention.
- If you’re a sales consultant, you can add Salesforge to your offer and earn recurring income every month.
- If you’re a tech company, you can include it in your stack and expand your services easily.
Pricing & Earning Model
- 20% recurring revenue share or your own markup model.
- Up to a 3-year term with long-term earning potential.
- Free trial available.
- 100 free credits on Leadsforge (Salesforge’s own AI lead search engine).
Why Do I Recommend It?
Salesforge gives you a complete cold email business in a box. You don’t need coding, setup time, or infrastructure.
You just focus on clients and let the platform run the backend for you.
It’s not just another outreach tool, it’s your own white label cold email platform that you can brand, sell, and grow like your own SaaS.
2. Infraforge – White Label Email Infrastructure You Can Resell for cold outreach
If you already help clients with email outreach or plan to start a cold email business, Infraforge lets you take it one step deeper.
Instead of just reselling an outreach platform, you can resell the actual email infrastructure, the foundation that makes deliverability strong and scaling safe.
With Infraforge Whitelabel, you can offer your clients private email infrastructure under your brand.
You get your own domain, your logo, and full control, while Infraforge quietly handles everything behind the scenes, from DNS records to domain warm-up to IP rotation.
How the Infraforge Whitelabel Works?
The setup is simple and doesn’t require you to be technical.
- Book a quick call – they’ll walk you through how reselling works.
- Join the reseller program – you’ll get a private link to sign up.
- Get your branded version ready – their team sets up your dashboard and domain.
From there, you can start selling infrastructure access to your clients, and either take a 20% revenue share or mark up the price and make your own margin.
What You Can Offer Clients?
When you resell Infraforge, you’re basically giving your clients a ready-to-go infrastructure system that powers cold outreach safely.
You can offer:
- Private domains and mailboxes, already pre-warmed.
- SPF, DKIM, and DMARC automation for better inbox placement.
- Dedicated IPs and smart rotation, to avoid reputation issues.
- Live deliverability monitoring so clients don’t end up in spam.
- Central dashboard where you can see all client activity in one place.
You can run this entire setup under your own domain, so your clients never see the Infraforge name.
Who It’s Perfect For
- Agencies that manage client campaigns and want to add a new revenue stream.
- Sales or GTM consultants who want to bundle infrastructure setup with their service and earn from it.
- Tech companies that already offer SaaS or sales tools and want to include email infrastructure as part of their stack.
Pricing and Reseller Terms
- 20% recurring revenue share, or create your own markup pricing.
- Up to 3-year partnership terms, designed for long-term revenue.
- No setup fees, and onboarding handled by the Infraforge team.
Why I Like It
Most people focus only on the outreach tool, but infrastructure is where the real deliverability happens.
If your clients’ domains or IPs are not healthy, nothing else matters.
With Infraforge, you can offer them professional-grade infrastructure under your own brand and turn it into an extra income source.
If Salesforge helps you sell outreach as a product, Infraforge helps you sell the backbone that makes that outreach actually land in the inbox.
3. Smartlead – A Scalable White Label Cold Email Tool for Agencies
If you’re running client campaigns and want something stable to brand as your own, Smartlead is a safe bet.
It’s built for agencies that want full control over branding while letting the platform handle everything technical.
You can host it on your own domain (like app.youragency.com) and give clients their own dashboard to send, track, and reply to emails, all under your name.
How It Works
Set up your workspace, add your logo, connect your domain, and invite clients.
Smartlead takes care of sending, tracking, warm-up, and automation while you focus on clients and pricing.
What You Can Offer
- Branded platform under your domain.
- Unlimited warmups and mailboxes.
- AI automation for sequences and follow-ups.
- Unified inbox for managing replies.
- Analytics for open and reply tracking.
Who It’s For
- Lead gen and marketing agencies.
- Sales consultants who want recurring income.
- Recruiters or B2B teams looking for scalability.
Pricing:
- Free 14-day trial.
- Pay per workspace, not per seat.
- Flexible reseller pricing options.
Why It Works:
Smartlead is reliable, easy to brand, and built for scale, perfect if you want a long-term, no-hassle white label option.
4. Saleshandy – A White Label Cold Email Platform for Agencies Who Want Full Branding Control
If you run an agency and want your clients to see your brand, not someone else’s, Saleshandy gives you that option.
It’s a complete cold email platform that you can rebrand with your own logo, colors, and custom URL, so every client login and email report looks like it came directly from your agency.
You don’t have to build any software or infrastructure yourself.
Saleshandy takes care of the backend, you just focus on creating a smooth, branded experience for your clients.
How the White Label Works
The setup is simple. You start by adding your domain (like portal.youragency.com) and upload your logo and brand colors.
From there, you can:
- Give clients access to their own outreach dashboard.
- Send branded campaign reports directly to their inbox.
- Control what clients can see or edit in their campaigns.
It’s designed so you can run everything from one place — and decide how much visibility or control you want to give your clients.
What You Can Offer Clients
With Saleshandy’s white label, you can:
- Run unlimited client campaigns — no seat or account limits.
- Give each client their own login under your brand.
- Share custom analytics reports with your logo and colors.
- Add custom notifications and updates for a professional client experience.
- Offer a unified inbox to manage replies and follow-ups easily.
- Use built-in tools like email warm-up, sender rotation, and deliverability tests to keep campaigns healthy.
You also get access to features like the AI Sequence Builder, Inbox Radar (for spam tracking), and Lead Finder — so you can provide more value to clients without needing separate tools.
Who It’s Best For
- Lead generation agencies that want to sell cold email as a service under their own name.
- Freelancers or consultants who want to look more professional with a branded client portal.
- SaaS or marketing companies that want to bundle cold email outreach into their offerings.
Pricing and Reseller Terms
- 7-day free trial with no credit card required.
- No limit on team members or client accounts.
- SOC 2 certified for data security.
- Option to list your agency in Saleshandy’s partner directory for extra visibility.
Why It’s a Good Pick
If your goal is to build trust and consistency in your agency brand, Saleshandy helps you do that easily.
You can give clients a complete outreach platform that looks like your own product, while the actual sending, deliverability, and infrastructure run quietly in the background.
It’s simple, stable, and built for agencies that care about presentation as much as performance.
5. ManyReach – A Modern White Label Cold Email Platform Built for Agencies
If you want a white label cold email platform that looks sharp, performs well, and doesn’t need any technical setup, ManyReach fits that role perfectly.
It’s designed for agencies that want to give their clients a professional, branded experience, without worrying about hosting, deliverability setups, or maintenance.
You get to keep your brand front and center, while ManyReach quietly powers everything in the background, from inbox management to AI-based reply sorting.
How the White Label Works
Once you join, you can set up your own domain and branding, so clients log into a dashboard that feels 100% yours.
They’ll see your logo, your colors, and your reports, not ManyReach’s.
Here’s what happens behind the scenes:
- You use ManyReach’s platform and infrastructure.
- You manage clients from one dashboard.
- You set your own pricing and control the client experience.
It’s your brand, your URL, but ManyReach handles all the technical and deliverability details for you.
What You Can Offer Clients
When you resell ManyReach as your own platform, you can:
- Give clients their own dashboard and unified inbox to track replies and campaigns.
- Use AI segmentation to automatically sort replies (Interested, Not Interested, OOO).
- Manage all client mailboxes in one master inbox.
- Offer time-zone-based sending, so emails land at the perfect local time.
- Add unlimited users and team members without paying extra.
- Use conditional follow-ups and personalization with Spintax automation to make every email sound unique.
- Send emails confidently with their Unshakable Deliverability setup.
You can even use the Pay-as-you-go model, meaning you only pay for the number of emails sent, no fixed seats, no wasted costs.
Who It’s Best For
- Agencies that want a branded cold outreach platform with zero technical overhead.
- Sales teams or consultants who handle multiple clients and want one inbox for all replies.
- Growing outbound teams that care about personalization and deliverability but don’t want to manage complex infrastructure.
Pricing and Reseller Terms
- Lifetime deal option available (rare among cold email tools).
- Pay-as-you-go pricing, pay only for the emails you send.
- Free plan to send your first 250 cold emails.
- No seat limits or team restrictions.
Why It’s a Smart Pick
ManyReach gives you a way to own the client relationship while letting them use a powerful outreach platform that looks like it was built just for them.
You don’t manage DNS, IPs, or servers, you just focus on the brand, client relationships, and revenue.
It’s flexible, simple, and ideal for anyone who wants to resell cold outreach under their own name without touching the technical side.
What Are the Additional Costs of a White Label?
White label tools aren’t just about the software. There are a few small extra costs you’ll likely deal with when you set things up.
Here’s what you might spend on:
- Your domain: You’ll need your own domain like app.youragency.com. Costs a few dollars a year.
- Email accounts: You’ll pay for sending mailboxes, usually from Google or Outlook. Around $6–$10 per user per month.
- Warm-up or deliverability tools: Some platforms include this, others charge extra. Think $10–$40 monthly if not included.
- Extra workspaces or users: A few tools limit seats. Check if adding more clients or teammates costs extra.
- Payment fees: If you resell and get paid through Stripe or PayPal, they take a small cut (around 2–3%).
- Add-ons: Optional stuff like dedicated IPs or extra reports might have small fees.
That’s it. Just small running costs to keep your white label looking pro and performing well, but nothing that eats into your margins much.
Conclusion
If you’ve read this far, you already know one thing, starting your own white label cold email business isn’t hard anymore.
You don’t need to build software or worry about tech stuff. You just need the right platform to start with.
If you want something that’s already done for you, setup, branding, deliverability, all ready, Salesforge is the best place to begin.
It gives you your own branded cold email platform that feels like your product from day one.
You focus on your clients. Salesforge takes care of everything behind the scenes.
So, if you’re ready to start your own white label cold email business, book a quick call with Salesforge and see how it works in action.
It might just be the easiest way to turn your agency into a full SaaS business this year.
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